SHOP NBC’S BEAUTY WEEKEND REVIEW
Get ready for a beauty blitz from shopping network ShopNBC. Next weekend, March 23-24, the network is hosting “Beautiful You,” a 48-hour marathon event jam packed with head-to-toe beauty products from more than a dozen brands.
To celebrate the on-air party, ShopNBC has provided BeautyInTheBag with a massive beauty giveaway, a box filled to the brim with more than 15 products, including a Silk’n SensEpil at-home hair removal device, worth $249!!
But hang on to your hats, the value doesn’t stop there—the entire package is worth $632, a true treasure trove for one lucky winner.
Be sure to check out BeautyInTheBag on Monday, March 18, when the ShopNBC Gorgeous Giveaway goes
BEAUTY SALES FLOURISH ON TV SHOPPING CHANNELS
TV shopping for a long time was a staple of comedy sketch writers with shaky walls and product offers that could only be described as cut rate.
Not anymore. During the past several years, QVC and HSN, not to mention ShopNBC, have gone from strength to strength. But more specifically, the combination of TV and beauty has become very successful: in the US it is a $1.2 billion business and up 5.3% from 2009. Brands on QVC, for example, include Bobbi Brown, Nicky Kinnaird from SpaceNK—to whom we will return later—Bareminerals, Perricone MD, Clarisonic, Ojon, philosophy, Laura Geller and Smashbox to name a few. HSN offers Lancôme, Benefit and Elizabeth Arden and ShopNBC offers Rodial, T
