Photo Credit: AIRHEART GROUP
With a host of new launches, MBX, the K-Beauty brand incubator formerly known as Memebox, is enticing home-shopping beauty junkies across the globe.
Driven largely by the desire for naturally-derived ingredients, the global K-beauty products industry generatedÂ $9.3 billionÂ in 2018, and is expected to reachÂ $21.8 billionÂ by 2026, registering a compound annual growth rate of 11.3% from 2019 to 2026, according to a report from Allied Market Research.
MBX launched new products from I DEW CARE, Kaja and Nooni in the U.S. The Kaja line was developed in exclusive partnership with Sephora.
The latest from these brands include:
Kaja Wink Stamp
Kaja Air Heart
Photo Credit: TheParlornyc
With “workplace burnout” recently being named an official medical diagnosis, self-care takes center stage as a priority for managing our minds, bodies and beauty routines, too.Â However, busy work weeks, commuting and family obligations often mean we have to pack all of our self-care into a weekend â€“ and often in just a day.Â All of this can make traveling from one appointment to another to look after your hair, skin and body another major stressor.Â So, how can busy New Yorkers save time and energy yet never miss a BOTOX touch up, skin tweak or bang trim?
Enter The Parlor NYC, which will have its debut in early 2020. This novel concept aims to bring haute beauty and welln