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BEAUTY   |   AESTHETICS   |   WELLNESS

MEET SHARON COLLIER: CEO OF COVER FX

Photo Credit: beautyinthebag.com

Posted by 08.28.16

When it comes to skincare, Sharon Collier, CEO of Cover FX, is one trusting beauty maven. Having built an eminent reputation working with brands such as Laura Mercier Cosmetics and Skincare, ReVive Skincare, Paloma Picasso Accessories for Lopez Cambil, Ltd., Yves Saint Laurent Parfums, and many more, Sharon is well aware of what it takes to succeed in the beauty world.

BITB chatted with Sharon to learn more about Cover FX and finding the perfect shade.

coverfx.com

1. What do you enjoy most about your role as Global CEO of Cover FX?  

I love being at a brand that is so inclusive!  Women who want to wear foundation should be able to go to any brand and be able to find their

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FOUNDATION: HOW TO FIND YOUR PERFECT MATCH

Photo Credit: Chanel.com

Posted by 08.01.14

The right foundation will even out your skin tone, enhance your complexion, and leave you looking fresh-faced and radiant. Finding the right shade, formula, and finish can be tricky but it doesn’t have to be.

For most women, the right shade will virtually disappear into your skin and even everything out. You’ll want to get as close to your natural complexion as possible, unless you’re on the mature side and your skin-tone has started to fade or is ruddy at times. If that’s what you’re experiencing you’ll look best with a foundation one shade darker than your natural skin tone with yellow undertones. It will warm everything up, neutralize redness and add a healthy glow.

3 STEPS

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PAINT MY TOES (AND WALLS) WITH OPI

Photo Credit: OPI.com

Posted by 07.21.14

Have you ever fallen in love with a nail color so much that you wanted to paint your walls with it? Yes, ladies, I said walls. Well, OPI Nail Laquer has the solution for you. They have teamed up with Ace Hardware to offer an exclusive palette of some of their most iconic colors in Clark+Kensington Paint and Primer in One.

In a first of its kind collaboration, the new OPI Color Palette by Clark+Kensington features 18 of OPI’s most beloved shades paired with complementary colors from the Clark+Kensington line to create a color palette to liven up your home. If nothing else, this rather unexpected pairing may just lure some more women into their local Ace Hardware store in search of Don’t To

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PRIMERS UP THE ANTE

Posted by 11.01.13

Once upon a time, primers were considered just that: the first steps to your makeup routine. Smashbox Cosmetics’ Photo Finish was a big hit (and still is), because of the way it could go on smooth as silk on skin with its silicone ingredients.

But now, primer options have moved well past smooth and silicone-infused. The notion of a primer as merely prepping a canvas for makeup is so 2010—primers today serve to correct skin tone, texture, and even makeup. Here are a few that are upping the ante.

Clinique Superprimers ($27 each)

From correcting skin dullness to counteracting redness, each Clinique Superprimer tackles a problem one by one. There are six Superprimers—one Universal F

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