THE NEW WAVE IN MLM BEAUTY BRANDS

Posted by Dorene Kaplan 10.20.09

Avon representatives Grace Campbell, Rosemarie Kahn and Dawn Parrino
Photo Credit: Avon
 
Multi Level Marketing and the New Economy
By Guest Bag Lady Dorene Kaplan
With runaway unemployment rates of nearly10% derailing our much needed economic recovery, it’s no wonder we are seeing a resurgence of entrepreneurship among direct sales in beauty brands! Take Avon, for example. Its number of U.S. representatives grew by 4% in the second quarter of 2009 and globally, the number increased an astonishing11%. At Nu Skin, the number of executive distributors increased 9% for the same period. Rodan + Fields’ new direct-selling operation started with 2,000 reps in 2008 and added

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