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Each October, the world ostensibly turns pink for National Breast Cancer Awareness Month, and by and large, these effortsâ€”and the money and attention they generateâ€”are making a difference. Â We know so much more about breast cancer risks, prevention and treatment today than we did in 1993 when Evelyn Lauder, Senior Corporate Vice President of the EstÃ©e Lauder Companies first started Breast Cancer Awareness month.
Here are some highlights:
Win No. 1: Mammograms Save Lives: Thereâ€™s Proof!
In 2019, about 268,600 new cases of invasive breast cancer will be diagnosed in women in the US and about 41,760 women will die from this cancer, according to the American C
Photo Credit: esteelauder.com
Every year an estimated 230,480 women are diagnosed with breast cancer and nearly 40,000 die from it, including my grandmother and two aunts. So Iâ€™m delighted to round up some great products whose companies donate a portion of sales to aid cancer research during the month of October â€“ National Breast Cancer Awareness Month. Letâ€™s start by saying thanks to the grand dame of cosmetics, Evelyn Lauder, for founding The Breast Cancer Research Foundation (BCRF) in 1993. So please put your money where your heart is and make sure to do a weekly self-breast exam and have an annual mammogram. For more information on the subject, please visit www.cancer.gov.