UK MARKETING REVIEW: 10 YEARS OF PREMIUM BEAUTY
For our UK beauty execs, hereâ€™s news of a great new resource. The 10 Years of Premium Beauty report from Imogen Matthews presents key trends and events that have shaped the prestige beauty industry in the UK for the past 10 years. From economics to makeup, skincare, fragrance, and retail changes, Matthews explores where the industry has been and where it is going.
In 2003, the UK experienced its 13th year of consecutive economic growth and easy credit gave consumers a reason to spend. Fast forward to 2012 and the UK economy staggered in and out of recession and consumers lacked purchasing confidence. Yet thanks to â€œthe Lipstick Effect,â€ premium beauty outperformed oth