“Hair color is the ultimate beauty accessory,” says master colorist Sherry Ratay, salon owner, celebrity colorist, and award-winning expert. Her gift for creating natural and vibrant color for clients was recognized early in her career and since she has taught “The Ratay Way” to hundreds and hundreds of colorists and stylists across the country on behalf of Redken and L’Oreal. Today, she works with Beth Minardi hair color, a brand that agrees with her philosophy to give the power of shade creation back to the colorist. Based in Central Florida, home to her luxurious salon, Sherry also travels several times a month to Los Angeles and New York where she works at Gavert Atelier in Beverly
Meet London’s Digital Perm™ Expert
Christian Toth is the co-founder of Eleven Hair, a boutique salon just off Bond Street in London. For the past 11 years, he has been honing his skills as hairdresser as well as permenant hair straightener and curler. Today, Christian specialises in chemical hair treatments such as straightening and in May launched the new Digital Perm™.