STRAIGHTEN UP AND DYE RIGHT
“Formaldehyde-free” hair straightening treatments remain popular among many frizzy-haired folk who want the benefits of the “Brazilian Blowout” and other straightening treatments—without the harmful risks associate with formaldehyde. But these treatments aren’t necessarily any safer than their formaldehyde-based counterparts, cautions Nicole E. Rogers, MD, an assistant clinical professor of dermatology at Tulane University School of Medicine in New Orleans. She spoke during the annual meeting of the American Academy of Dermatology in Denver in March 2014.
Formaldehyde-free is a clever marketing term, not necessarily a chemical one, she says. These treatments often contain ch
PRO VS. FAUX: HAIR STRAIGHTENING
Sleek, glossy strands were, once again, a hot style at the recent runway shows, and for good reason: they can make anyone look more polished and sophisticated. But for those born with unruly, curly hair getting pin-straight locks is no easy feat. Here we break down the two most common in-salon straightening treatments, and what you can do at home to get gorgeous, shiny, frizz-free hair.
Japanese Straightening, also known as thermal reconditioning, was introduced in the U.S. a little over 10 years ago, and works by using chemicals (typically sodium hydroxide and thioglycolate) to break down the internal bonds of the hair, changing its texture. A stylist applies the solution to hair, whic
CHRISTIAN TOTH – CO FOUNDER OF THE ELEVEN HAIR SALON IN LONDON
Meet London’s Digital Perm™ Expert
Christian Toth is the co-founder of Eleven Hair, a boutique salon just off Bond Street in London. For the past 11 years, he has been honing his skills as hairdresser as well as permenant hair straightener and curler. Today, Christian specialises in chemical hair treatments such as straightening and in May launched the new Digital Perm™.
www.eleven-hair.com
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Curl Power – Aveda Be Curly Curl Enhancer
Photo Credit: Aveda
PRODUCT: Aveda Be Curly Curl Enhancer
I've been fighting with my hair for most of my adult life. Save for the rare perfect hair day, I am embroiled in an ongoing battle with a schizo opponent. Is it straight, wavy, curly? Yes, sometimes all at once, and almost always with some degree of frizz. Aveda Be Curly Curl Enhancer ($19) is a welcome addition to my hair arsenal. I had been so busy straightening my hair that I forgot how amazing a beautiful head of curls can look and feel. The product relies on wheat protein and aloe to put the spring into locks, banish frizz and amp up shine. It's nice to work with my hair's tendency instead of resisting it, and Be Curly makes things so easy. After generously applying it to damp hair, I let it air dry; the packaging promises excellent results with a diffuser, but I chose to give my hair a reprieve from heat styling and still achieved gorgeous and effortless results. The fragrance is nice and subtle, and the resulting texture is fabulous. With Be Curly I can count on a good-looking outcome with minimal prep time.
BY WAY OF: GIFTED
Would you buy it again? NO
Would you recommend it to a friend? YES
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