MEET SAMANTHA ADDONIZIO: NATURAL SKINCARE BRAND PIONEER
Samantha Addonizio is a successful lawyer and hands-on mom to her two active boys, yet she spends whatever spare time she has in her kitchen concocting food-based skincare products. Addonizio first started experimenting when one of her sons developed eczema and the doctor-recommended treatments seemed to make things worse, instead of better. But that was then, now her company,KYI, Inc., which is short for Know Your Ingredients, boasts a growing product line and a legion of devoted fans.
She took time out of her hectic schedule to talk with Beauty in the Bag about why it’s important to K-Y-I.
www.know-your-ingredients.com
How do you define beauty?
I identify beauty in
