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Each October, the world ostensibly turns pink for National Breast Cancer Awareness Month, and by and large, these efforts—and the money and attention they generate—are making a difference. We know so much more about breast cancer risks, prevention and treatment today than we did in 1993 when Evelyn Lauder, Senior Corporate Vice President of the Estée Lauder Companies first started Breast Cancer Awareness month.
Here are some highlights:
Win No. 1: Mammograms Save Lives: There’s Proof!
In 2019, about 268,600 new cases of invasive breast cancer will be diagnosed in women in the US and about 41,760 women will die from this cancer, according to the American Cancer Society. Thes