MEET CRAIG KRAFFERT, MD: BEAUTY RENAISSANCE MAN
Board-certified dermatologist, Internet entrepreneur, and skincare brand pioneer, Craig Kraffert, MD, is committed to creating healthy and beautiful skin on many levels. First, as owner of Redding Derm, he operates the largest dermatology practice in northernmost California. Second, he founded DermStore.com, the hugely successful online resource for hard-to-find skincare products, which he sold in 2007. And most recently, as president of Amarte, a luxury skincare line, he has combined the heritage of traditional Korean skincare with cutting-edge technology.
Dr. Kraffert’s commitment and passion for dermatology is evident in all aspects of his life. Here, he shares a few of his in
TARGET ON THE MOVE; ACQUIRES DERMSTORE
Mega retailer Target has set it eyes on a new bullseye—DermStore.com, a leading online source for the latest in skincare and cosmeceuticals. Last week, the stylish Minneapolis-based superstore announced it has entered into an agreement to purchase DermStore Beauty Group within 60 days.
So does that mean you will soon be seeing Target’s target on the DermStore website? Well, no. According to Target, DermStore will continue to operate as a separate entity and keep its name.
But if you read between the lines, the purchase most likely means that Target customers could be seeing new skincare brands on it’s shelves. “Not only will DermStore’s 750-plus bran
FIGHT ZOMBIE EYES WITH TALIKA’S EYE THERAPY PATCHES
Brad Pitt and his fellow actors on the set of World War Z may be fighting off a Zombie pandemic, but they are doing so with perfectly plumped and lineless eyes. According to impeccable sources, one of the key makeup artists on the set has requested more of Talika’s Eye Therapy Patches, which are specially designed to reduce the appearance of dark circles, puffiness and fine lines around the eyes.
These patches mean business; they were originally developed to accelerate the healing process after eye surgery using a patented polymer gel created to treat burn patients. The gel releases a controlled amount of botanical extracts like olive and jojoba oils and soy extract as well as
