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BEAUTY   |   AESTHETICS   |   WELLNESS

INTELLIGENT BEAUTY: MENSA AWARD-WORTHY FOUNDATIONS

Photo Credit: sephora.com

Posted by 10.09.12

There are perfectly good foundations and then there are those that are brilliant—almost genius. Mensa-award worthy products have a special sixth sense, a certain je ne sais quoi. While your reliable old foundation may do a great job of giving you sheer or full coverage (and nothing more), a new breed of foundation is upping the ante in a big way.

Celebrity makeup artist Andrew Sotomayor, whose clients have included Juliette Binoche, Kerry Washington, Emmy Rossum, says, that foundations have definitely upped the intelligent quotient. “Those who were unhappy with formulas of the past can find superior options today.” Every accomplished makeup artist carries a few indispensables, includi

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STEEP VS. CHEAP – THE FOUNDATION CHALLENGE

Posted by 08.04.12

Foundations: they can be your best friend. Not only do they make your skin look flawless in the light of day, but many also give you added anti-aging benefits—a double whammy. But choosing the right foundation can be tricky – you’ll want to find just the right shade, coverage and finish. Plus prices vary with drugstore brands offering less expensive vrsions  than department stores, but without the option to test before you buy.

To help with the foundation selection process, BITB presents its latest Steep vs. Cheap comparison. Here, we test Tarte Maracuja Miracle Foundation 12 Hour Broad Spectrum SPF 15 ($42) vs. L’Oréal True Match LUMI Foundation Broad Spectrum SPF 20 ($12.99).

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COLOR ME LANCÔME

Photo Credit: bergdorfgoodman.com

Posted by 04.13.12



Lancôme is known for many things but the brand has generally fallen a little shy of accommodating a wider range of skin tones (especially on the darker side) - until now.  The new Teint Idole Ultra 24H Full Coverage Foundation promises complete coverage that delivers both hydration and a natural matte finish.

The foundation features the most extensive range of shades ever by the brand - a whopping 28 - including 12 new hues that are custom blended to suit Hispanic and African American skin tones from golden olive to rosy pink and a cool blue. Since I have Indian skin with yellow undertones, I chose the shade Bisque 420 N, which is a sand/chocolate shade in the Intensity IV category (there are five categories of intensity ranging from the very pale to the very dark).

The foundation offers a new EternelSoft technology that promises a full, velvety coverage with no cakey aftermath, nor a powdery feel. Indeed, true to its promise, this creamy foundation did deliver the full coverage it boasted, and at long last, a true shade that is perfect for ethnic skin tones (I did not resort to blending two or three shades to get my skin tone as I typically do -- Bisque 420 N hit the nail on the head).

The Teint Idole line is not new and comes in various varieties: Fresh Wear (promising 18 hours of coverage), Ultra (14 hours of coverage) and now Ultra 24H.  Does the foundation really provide 24 hours of coverage? It comes quite close, I will attest, after wearing it quite religiously (even to the gym). The foundation delivers some hydration, but not as much as I'd like (in essence, moisturize your skin thoroughly before applying because this will not take the place of your moisturizer). But for $44, it delivers beautiful, flawless coverage especially for women of various ethnicities. It took the brand eight years to perfect this foundation, which also has SPF 15. This is an addition Lancôme should be proud of.

FINAL VERDICT: GGI (Gotta Get It)

BY WAY OF: GIFTED

Would you buy it again? YES

Would you recommend it to a friend? YES

A CREAM FOR ALL REASONS FROM CLINIQUE

Posted by 03.06.12

BITB has been watching the worldwide phenomenon of BB Creams slowly enter the American market and Clinique’s version does not disappoint. Clinique Age Defense BB Cream Broad Spectrum SPF 30 ($37) is a multi-functioning beauty product that fights the premature signs of aging with broad spectrum UVA/UVB protection, contains antioxidants to fend off environmental aggressors and conceals imperfections with medium to full coverage.

BB Cream, which stands for Beauty Balm Cream, began as a trend in Korea where it is used in place of sunscreen and foundation to create a natural looking complexion that looks makeup free. In France, BB Creams are all purpose skincare products that provide an en

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