Photo Credit: Cew.org
The CEW Product Demo is one of the most highly attended events each year, drawing industry executives and beauty junkies eager to survey the beauty landscape and take home a suitcase-sized goody bag of products to try. What sets the CEW Beauty Insider Awards apart from all the others is that the only voters are the 900 bonafide CEW members, all of whom are invested in the industry from editors, product developers, cosmetic chemists, marketing and branding experts, to makeup artists and influencers.
Held at the Metropolitan Pavilion on West 18th Street, over 800 products from 433 brands were showcased this year. Over the years, the event has blossomed to max out three floors of beauty br
Not even a torrential downpour could stop 2,400 of New York’s beauty elite from turning up in droves for the annual Cosmetic Executive Women (CEW) Product Demo Night at the Metropolitan Pavillion in Chelsea. They came from hear and far, brand pioneers, aestheticians, makeup artists, PRs, marketers, retailers, editors, bloggers, and beauty execs to see what the beauty industry is buzzing about, and to score a very cool swag bag of products.
The annual Cosmetic Executive Women (CEW) Beauty Insider Awards season kicked off with a record-breaking 816 products entered this year and 703 participated in the demo event to allow members to sample and experience the products before voting for their
Every magazine and its online sister present beauty awards these days. But the original, and by many accounts, the ultimate honor is the Cosmetic Executive Women (CEW) Insiders’ Choice Beauty Awards. Now in its 20th year, the CEW Beauty Awards were announced last Friday at the traditionally lavish, yet oh so fun, luncheon held at the Waldorf Astoria in New York City.
“When a shopper purchases a beauty product, she is looking for performance and value,” stated Carlotta Jacobson, president of CEW. “The CEW Beauty Awards seal helps consumer cut through the clutter so they can make an informed decision about the best products the industry has to offer.”
As has become CEW’s tradit
Photo Credit: cew.org
April is Earth month. To acknowledge the emerging importance of green beauty, Cosmetic Executive Women recently announced the CEW Eco Beauty Awards Finalists.
Six amazing green beauty brands have been recognized as leading examples of products that are moving toward a goal of total sustainability. The brands are judged by CEW members on four core principles: less use of materials extracted from the earth’s crust; less accumulation of man-made substances; less physical degradation of nature; and more consideration for peoples’ needs and rights.
CEW has taken some of the guesswork out of choosing organic brands that are committed to saving the planet. Not all eco-friendly brands are
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