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BEAUTY   |   AESTHETICS   |   WELLNESS

THE NEW FACE OF ELIZABETH ARDEN

Photo Credit: elizabetharden.com

Posted by 12.02.14

Elizabeth Arden has chosen supermodel Karlina Caune to be the new global face of the brand.

As Brand Ambassador, we can expect to see Karlina’s striking face and flawless skin appear in Elizabeth Arden’s ad campaigns, marketing programs and public relations events, and throughout their social media platforms.

Based in New York, Caune is originally from Latvia and we have seen her perfect bone structure in the pages as well as covers of VOGUE, GQ, Harpers Bazaar, Marie Claire and many more. She has walked the runway for top global fashion houses including Akris, Philip Lim, Altuzarra, Ann Demeulemeester, Celine, Carolina Herrera, Chanel, Chloe and countless others.

“I am honore

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PARIS FASHION WEEK GETS ITS HAIR AND LIPS ON

Photo Credit: Jean-Charles De Castelbajac

Posted by 03.07.13

Paris Fashion Week, fall 2013, was a complete wow! The clothes were big, wide, loud, and brash with clashing fabrics and silk, wood, brocade, leather, and organza. So was the beauty blah in comparison? Far from it. Case in point: how do you re-invent lipstick? You play with the application as seen at the Jean-Charles De Castelbajac show, where the top lip only was painted a bright matte orange to create contrast with the predominantly monochrome collection and to balance the soft brows. Clever.

Christian Dior was pretty in pink on the lips, achieved with Dior Contour Lip Pencil #001 around the lips that were cleaned up with Nude concealer for a really sharp line. The darling lip c

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INTO THE DEEP WITH DAVIDOFF COOL WATER

Posted by 03.03.12

Coty Inc., which markets some of our favorite fragrances from Chloé, Calvin Klein, Sarah Jessica Parker and many more, has entered a new partnership with the National Geographic Society to protect and save the world’s oceans. The global beauty giant has just identified the Davidoff Cool Water fragrance brand as a partner with the society’s Pristine Seas program.

The Pristine Seas program is an exploration, research, and conservation project that aims to find, survey, and help protect the last healthy, undisturbed places in the ocean. It studies how marine ecosystems work in order to help healthy reefs thrive, help unhealthy reefs recover and better preserve the ocean. The ocean cov

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VALENTINE’S DAY FRAGRANCE GIFTS

Photo Credit: saks.com

Posted by 02.14.12

If you haven’t yet found that perfect gift for your sister, mom, or best friend – never fear, BITB is here to help you out. Valentine’s Day is the perfect time to indulge in a new fragrance, and we’ve rounded up some of the newest and most romantic on the market. Perhaps you are just looking for a way to treat yourself – and we’re all for that – fragrance is such a wonderful spirit booster. So check out the fragrant choices below – all perfect for that one day a year when indulging on candy and champagne and wearing red hearts is not only acceptable, but encouraged.

VELVET SUBLIME

Dolce and Gabbana: just the name sends thoughts of Italian luxury straight to our minds. T

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