L’OREAL USA MAKES SCIENCE COOL FOR GIRLS
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Following the footsteps of the L’Oréal-UNESCO Awards for Women in Science, which recognizes outstanding women researchers in the fields of science, technology, engineering, and mathematics (S.T.E.M.), L’Oréal USA launched a new website called For Girls in Science, where “girls can explore, discover, and achieve in the world of S.T.E.M.” The purpose is to inspire and empower girls to pursue S.T.E.M. careers through the websites plethora of videos of women scientists on the job, a career personality quiz, facts on famous women in S.T.E.M., career opportunities, and summer and weekend camps. The website aims to show young girls that science, technology, engineering, and math are useful,
