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Each October, the world ostensibly turns pink for National Breast Cancer Awareness Month, and by and large, these efforts—and the money and attention they generate—are making a difference. We know so much more about breast cancer risks, prevention and treatment today than we did in 1993 when Evelyn Lauder, Senior Corporate Vice President of the Estée Lauder Companies first started Breast Cancer Awareness month.
Here are some highlights:
Win No. 1: Mammograms Save Lives: There’s Proof!
In 2019, about 268,600 new cases of invasive breast cancer will be diagnosed in women in the US and about 41,760 women will die from this cancer, according to the American Cancer Society. Thes
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Anti-aging is out, and wellness is in…big time.
Valued at $4.2 trillion in 2017, the wellness economy continues to expand nearly twice as fast as global economic growth, according to a new report from the Global Wellness Institute (GWI).
Wellness is “the active pursuit of activities, choices, and lifestyles that lead to a state of holistic health,” and wellness initiatives are set to shake everything from how we vacation to where we live and how we function on the job.
The $639 billion wellness tourism industry is a “significant and fast-growing segment of global tourism”, and the bulk of wellness travel is done by secondary wellness tourists or those who se
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Hard to believe, but up to 70% of breast cancer survivors who have had a mastectomy are unsure of or unaware of their reconstruction options. Plus way too many women who desire surgery don’t have the insurance or resources to cover it.
Based in Dallas, the AiRS Foundation (Alliance in Reconstructive Surgery) is a non-profit organization dedicated to helping women with the costs of breast reconstruction post mastectomy, and connecting them with doctors who can help. The organization also acts as a resource and a support system for survivors.
According to Dallas plastic surgeon Rod T. Rohrich, MD, FACS, “We are very proud of what AiRS has done in such a short time period in helping hundr
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Each October, pink ribbons come out of the woodwork, but women at high risk for breast cancer, those living with breast cancer and the doctors who treat them – including reconstructive plastic surgeons – think pink all year long.
October is National Breast Cancer Awareness Month and serves as a good time to reflect on advances in treating breast cancer over the past year.
There have also been some major innovations in breast reconstruction techniques and technologies in 2018 including a movement to save the breast, when possible, says Margaret S. Roubaud, MD, Assistant Professor, Department of Plastic Surgery at MD Anderson Cancer Center in Houston. Growing numbers of ‘oncoplasti