BEAUTY INSIDERS MEET AT HBA EXPO
Photo Credit: Sandra Evand and Catherine LIttlefield
One of the great things about being a beauty editor is meeting the movers and shakers of the industry—the product developers, marketing executives, and public relations pros that make sure the greatest and latest makeup and skincare get to stores and shelves.
In addition to press events, editors get to hobnob with beautymakers at trade shows and industry events. This week, the annual HBA Global Expo took place in New York City at the Jacob Javits Center.
The show comprises product, ingredient, and packaging exhibits, as well as a roster of educational seminars. That’s where the hobnobbing begins, and in fact Beautyinthebag’s very own editor in chief Wendy Lewis c
BLUEBERRY DELIGHT – VERY BERRY BEAUTY BUYS
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Doctors and nutritionists tout the myriad benefits of blueberries. This summer fruit is a favorite for smoothies, pies and jams, but also has hidden assets. Blueberries are high in antioxidants, which fight the free radicals that roam our bodies causing havoc with healthy cells. Similar to red grapes, blueberries contain high levels of resveratrol in their skins.  So if it’s such a good idea to make blueberries a part of your daily diet, we wondered — why not use them in your daily beauty regimen, too?  We are very happy and excited to report that there are a slew of wonderful products on the market.  Here’s a roundup of some of the standouts.Â
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TRAVEL WITH ADA – Alchimie Forever’s CEO Shares Her Beauty on The Go Tips with Beautyinthebag
President & CEO of Swiss antioxidant skin care line Alchimie Forever, Ada Polla spends way too many hours travelling, particularly by plane. Here she shares a few of her travel secrets and product tips for keeping skin fresh and radiant while on the road.
If anything can be said about me, it’s that I travel a lot. I love to travel, I travel for work, and for pleasure. Since launching Alchimie Forever in the U.S. in 2004, I’ve developed a few travel strategies that I would like to share.
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