BEAUTY CULTURE – FGI INVESTIGATES THE POWER OF CULT
Photo Credit: FGI.org
On a sunny day in May, a bevy of beauty industry experts, influencers, bloggers and creative directors assembled in the Grand Ballroom of the New York Hilton to hear an informative Fashion Group International panel of six offer up their unique perspectives on what’s hot now and in the future and why.
Karen Young, President of The Young Group opened the luncheon event by introducing Jessica Matlin, Beauty Director of Harper’s Bazaar and co-founder of the podcast Fat Mascara. “Everything is niche today,” said Jessica. “Brands with a clear point of view that bring something no one else has said before are in demand. They feel authentic and relatable.” She added that if your brand doesn’t hav
ESTEE LAUDER ADVANCED NIGHT REPAIR GIVES BIRTH AGAIN
Photo Credit: Estee Lauder
The Estée Lauder Advanced Night Repair collection is surely one of the cult classics of anti-aging skincare. With 25+ patents and patents pending worldwide, this hero brand has gained millions of loyal fans since the original was born, over three decades ago. It continues to be Estee Lauder’s number 1 serum across the globe, and it is definitely not just used for nighttime anymore. Diehard ANR aficionados use these concentrated formulas all over their face during the day, as well as the neck and decollete, and of course the eyelid area.
The newest evolution of the ground-breaking serum is Advanced Night Repair Synchronized Recovery Complex II ($62 for 1.0 oz and $92 for 1.7 oz). This
BEAUTIFEYE
ESTEE LAUDER ADVANCED NIGHT REPAIR EYE RECOVERY COMPLEX – Even though I am still young, crows feet are lingering in my future, and this has become my ounce of prevention. This light gel works wonders to smooth the thin skin around the eyes. Pat it on whenever you feel puffy or look tired. Hint: If you put it in the fridge, it will go on cool and soothing too. Great after a late night out or post jet lag too. I am not sure why they named it ADVANCED NIGHT REPAIR- I think its true calling is first thing in the morning when you wake up.
FINAL VERDICT: RDW (RUN DON’T WALK) – A classic for all age groups – Gen X, Y and up.
