Photo Credit: Beauty Imaging System
Now, through May 23, you can check out the rich history and product range of SKI-II skin care, as well as its new Beauty Imaging System, without stepping into a department store. For a limited time, SK II Pop Up Studios in New York City and San Francisco are offering one-on-one consultations with skin counselors using the new imaging technology.
If you aren’t a fan of SK-II skin care, you should be. The brand’s hero product, Facial Treatment Essence, is legendary, and its brand ambassadress, Academy Award winner, Cate Blanchett, lends credibility and sophisticated glamour to the Japanese line.
The Beauty Imaging System helps consultants to determine the proper SK-II skin care regimen for you. It takes close-up digital images of your facial skin and analyzes it based on five dimensions: Texture Refinement, Firmness Power, Wrinkle Resilience, Radiance, and Tone. If used regularly, the Beauty Imaging System can help you track the impact that SK-II has on your skin.
The Pop-Up Studios will also introduce you to the brand’s key ingredient, Pitera, an extract of a strain of yeast found only in Japan. The story of Pitera is fascinating: Japanese scientists noticed that eldery workers at a sake brewery had extraordinarily soft and youthful-looking hands. Their faces were wrinkled and aged, but their hands, which were in constant contact with the sake fermentation process, had youthful plumpness and elasticity. It took years to isolate the miracle ingredient, but Pitera was discovered and is included in every single SK-II product.
It’s a feel-good, natural story. If you want to learn more and get your skin analyzed, visit one of the Pop Up Studios:
New York City (Soho)
468 Broome Street
New York, NY 10013
San Francisco (Union Square)
117 Post Street
San Francisco. CA 94108
SK-II skin counselors will be on hand at the interactive studio locations to provide consumers with information on the brand and products, complimentary Beauty Imaging System skin consultations, interactive product testing, and takeaway SK-II products samples. For more information, visit shop.sk-ii.com