Born out of her personal desire to find the ultimate, high-end hair removal technique, Cindy Barshop—recently seen on season 4 of Bravo’s uber popular Real Housewives of New York series—founded her first Completely Bare spa on Madison Avenue in 1998. The hi-tech spa chain has since expended to four locations nationally, and Cindy herself has become a go-to authority on non-invasive beauty treatments, such as skin improving lasers, cellulite reducer VelaShape, waxing, and skincare. She also launched a Completely Bare product line, which includes sun care products and at-home hair removal tools, with the goal of giving women spa quality treatments at home.
Tell us a little bit about your history and how you became a laser hair removal expert
My first job was working for my parents at a flea market and the second was working at IBM. The flea market taught me the importance of customer service and delivering (selling) a product you believe in whereas IBM taught me that we are an ever-changing world due to the vast technology that is always evolving. I took these two lessons with me when I decided to open Completely Bare spas. Why a hair removal chain? Because I had a bikini problem and there was no place I felt specialized in hair removal. My goal was to open a place where hair removal was no longer taboo and where the specialists were certified and professional. I didn’t want to go to the back of a nail salon and get waxed and I knew I couldn’t be the only person who felt this way.
What is your beauty philosophy?
Less is more. If you take good care of your skin by washing it morning and night and using the appropriate serum and moisturizer based on your skin type, you don’t need to wear much make-up. I think there are certain things you can do that make a big difference and save time as they can transform your face. A lot of women don’t realize how much filling in their eyebrows and maintaining their shape can transform the face. Hydrate, hydrate, hydrate! With the foods you eat, the water you drink, and the moisturizers you put on your skin, it will boost collagen and Bare method of hair removal, which is used by all of our specialists and is updated as technology improves. We have the latest technology and manipulate the settings on the machines to insure optimal results. We are result oriented, but deliver these advanced treatments in a friendly setting where the CB team makes every client feel comfortable and welcome.
Tell us about the other services provided at Completely Bare spas.
We also offer waxing, spray tans, teeth whitening, VelaShape, and facials. All of our services are targeted to make women and men feel more comfortable in their own skin and embrace non-invasive treatments that will really get them results. The same way we worked tirelessly to develop the CB method of hair removal, we are currently revamping our facials. We will be introducing all new facial services in a couple of months. I don’t have the exact date because we will not launch them until they are up to CB standards and the level our clients expect when coming to our establishment. I can tell you they are result-oriented and will target every skin issue one may encounter, from redness to hyperpigmentation to aging.
What are your favorite products in the Completely Bare product line?
This is such a tough question to answer; it’s like asking a mother which of her children is her favorite. The product line we are launching in CVS has been in the works for a few years and I feel strongly about each of the products for different reasons. Not Feeling It is a numbing spray that contains lidocaine and other ingredients, which work to cool and numb the skin for an immediate response. I think this is pretty revolutionary as there is nothing on the market that can numb so quickly and nothing available for consumers to use; the numbing creams out there need to be used by a doctor or do not have immediate results. The Completely Bare wax kits utilize everything we use in our spas—from the wax to the gloves—and they are designed for specific body parts, as we know that all wax is not created equal and will not yield the same results. Our tutorials online (which can be accessed via the QR code on the box) and the directions take out all the guesswork. There is also Don’t Grow There—a hair inhibiting moisturizer that has 3 proprietary ingredients, which guarantee optimal results as they can decrease hair density and growth up to 55%, hydrate, and smell great. These three ingredients also have never been used in conjunction so there is nothing even comparable currently in the market. So to answer your question, I love them all.
Where do you see yourself in the next five years?
I see a chain of Completely Bare spas and more products in the Completely Bare line. I can say I will be relaxed and not worrying about the day to day of Completely Bare, but I know myself and that is unrealistic. So what I hope for and believe will happen is finding a nice balance between motherhood, work, and time with friends.