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Photo Credit: lancome.com


03-22-16 | Posted by

© Marc-Antoine Coulon for Lancôme

© Marc-Antoine Coulon for Lancôme

I’m kind of crazy about the fact that at the age of 63, Isabella Rossellini was recently chosen as the new face of Lancome. Incredibly, she’s come full circle as she was the first face of Lancôme way back in 1983 and held that position for fourteen years. We can look forward to seeing her sharing her thoughts on accomplishing genuine beauty and her secrets for happiness and well-being.

Rossellini, the daughter of well-known Italian director Roberto Rossellini, and the iconic Swedish actress Ingrid Bergman, is a standout herself. She is an author, activist, and award winning actor, and has been described as a free spirit and continues to live her life as a cultured, smart, accomplished woman. Remember Blue Velvet? She has also dated a roster of A-list men, including David Lynch and Martin Scorsese.

“Beyond Lancôme’s values, which she represents so magnificently and quintessentially, Isabella embodies the idea of an accomplished beauty that is synonymous with well-being. She also maintains a very positive, serene attitude to age, which she experiences as liberating and self-affirming,” says Françoise Lehmann, General Manager of Lancôme.

Clearly, Rossellini is just as thrilled, sharing, “I am overwhelmed with emotion to come back to Lancôme. Our collaboration meant so much to me in my life. Continuing it fills me with immense joy and great expectations. I am also well aware that this decision goes well beyond me: It’s a strong indication of Lancôme’s inclusiveness and celebration of all women.”

Drop-dead gorgeous looks aside, Rossellini’s positive attitude to age is one we can and should all get on board with. Yes, she is magnificent on the outside but her inner beauty and self-acceptance do shine through and that’s what makes it impossible to take your eyes off of her. Smart move Lancôme!

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