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According to Clairol, 75 percent of American women color their hair. Whether concealing grays enhancing natural color with highlights or making a radical change at home or in the salon, it takes a bit of maintenance to keep color looking bright and vibrant. If you want to help your color last longer, take a gander at the products below, and don’t miss a few must-know color-extending tips…
The basics: Joico Color Infuse Shampoo and Conditioner ($15.99-$17.99)
These color-depositing duos keep brown, copper and red color bold and bright between salon appointments thanks to a unique technology that helps dyes stick to your strands through multiple washes. They also feature antioxidants to prevent UV-induced fading and a peptide complex that helps prevent and repair hair damage.
Extra enhancement: Evo Fabuloso Colour Intensifying Conditioner ($35)
In addition to maintaining color, these hue-specific conditioners can be used to temporarily enhance your hair with different hues. (For example, you can use the “Purple Red” or “Mahogany” to add dimension to brown hair.) Other shades include “Caramel,” “Copper,” “Chestnut” and “Platinum Blonde,” and they all condition, repair, add shine and intensify color in just three minutes.
Go for the gloss: Rita Hazan Ultimate Shine Gloss ($26)
This in-shower treatment mimics salon-based glossing treatments to boost color and shine. The easy-to-use foam formula comes in versions tailored for brown, red and blonde hair, as well as clear and an option designed to neutralize brassiness in lighter shades.
Stay out of the gray zone: Bumble and bumble Bb. Color Stick ($26)
Ideal for covering gray hairs with precision (as opposed to roots all over your head), this velvety stick goes on dry so it won’t muck up your blowout. Available in shades for light blonde, dark blonde, red, medium-to-dark brown and dark brown to black, it’s best applied like a lip pencil—and it washes out when you shampoo. P.S. It’s great for eyebrows, too.
Stay true to your roots: Style Edit Root Concealer ($19.50)
When you just don’t have the time for a touch-up appointment (or the time to do it yourself) and your roots have made their presence known, this pigment-infused spray will tide you over. Ideal for camouflaging visible regrowth when you part your hair, its pin-point applicator delivers temporary color right where you need it–and washes out easily the next time you shampoo.
DIY base color: Surya Brasil Henna Cream ($17.50)
Coloring your own hair may seem like a daunting task—but it doesn’t have to be. Surya Brasil offers 15 shades of all-natural semi-permanent hair color infused with fade-preventing antioxidants and sustainably-sourced botanicals. Spanning the color spectrum from blonde to black, these hypoallergenic dyes are safe for highlighted, color-treated and chemically treated hair.
Professional tips: As former Frédéric Fekkai creative director and owner of The Blonde Door Salon in Palm Desert, California, colorist Brian Keller is known for his brilliant blondes, ravishing reds and all hues in between. Naturally, he advises clients on how to keep their color looking its best between appointments, and here are his top rules to follow.
Tip #1: “Avoid over-cleansing to help prolong color pigments,” advises Keller, who recommends a dry shampoo or salt spray to reabsorb oil and refresh hair between washings.
Tip #2: If you highlight or bleach, ask your colorist to use Olaplex. “When mixed in with color, it helps strengthen the hair,” says Keller. Designed for at-home use between color appointments, Olaplex Hair Perfector No. 3 shields hair from damage caused by bleaching, heat-styling, and environmental assaults.
Tip #3: “You can help extend your color with pigment-specific shampoo and conditioner between appointments,” Keller explains.
NOTE: Joico, Evo and Style Edit products were provided for review. All other products were purchased or sampled in store. Opinions are my own.