Photo Credit: cew.org
April is Earth month. To acknowledge the emerging importance of green beauty, Cosmetic Executive Women recently announced the CEW Eco Beauty Awards Finalists.
Six amazing green beauty brands have been recognized as leading examples of products that are moving toward a goal of total sustainability. The brands are judged by CEW members on four core principles: less use of materials extracted from the earthâ€™s crust; less accumulation of man-made substances; less physical degradation of nature; and more consideration for peoplesâ€™ needs and rights.
CEW has taken some of the guesswork out of choosing organic brands that are committed to saving the planet. Not all eco-friendly brands are the same. BEWARE of fake so-called ‘organic’ or ‘all natural’ products that abound at beauty counters and drugstore shelves.
This yearâ€™s Eco finalists are:
Stay tuned for the announcement of the winner on May 16, along with the winners in all Beauty Award categories. For more info about the CEW Beauty Awards, visit www.cew.org.