MEET SCARLETT ROCOURT: FOUNDER OF WONDER CURL
Photo Credit: beautyinthebag.com
Before Wonder Curl, Scarlett Rocourt was using four to five different products to tame her naturally thick and frizzy curly locks to only temporarily achieve smooth definition. Frustrated by the products on the market that made claims of working miracles for curly hair, Scarlett decided it was time for her to turn her ideas for better hair days into a reality.
Knowing that a hair gel should provide smooth definition to curls of all textures, she set out to create a humidity-proof, dry and weightless product. After months of making different formulas and trial and error, the Get Set Hair Jelly was created and still remains a best seller.
BITB spoke with Scarlett about her inspiration be
MEET RONI KRAMER: FOUNDER, CHAIRMAN & CEO OF KAMEDIS
Photo Credit: beautyinthebag.com
Many years ago, while visiting the Dermatology Department of Chengdu Traditional Chinese Medicine Hospital in Chengdu, China, Roni Kramer became fascinated by the clinical strength of Chinese herbs in the treatment of skin disorders. With an understanding of the long-term side effects of conventional drugs used to treat skin conditions due to environmental changes, lifestyle, and stress, the benefits of Chinese herbology were clear.
In 1998, Roni founded Kamedis Ltd. as an R&D company that develops, manufactures and provides natural high-quality therapeutic products for skin disorders. Combining her entrepreneurial skills, attraction to Chinese herbs, and experience practicing trad
MEET DR. ROBB AKRIDGE: CO-FOUNDER OF CLARISONIC
Photo Credit: beautyinthebag.com
Dr. Robb Akridge (fondly called “Dr. Robb”) is a scientist by training who has done everything from study marine biology and botany to research AIDS vaccines and work for Sonicare. After jumping from a senior scientist for the toothbrush company to a beauty entrepreneur, the opportunity arose to start his own business. Dr. Robb cashed in his 401K and spent two years developing the assays and safety testing of the soon-to-be beauty device must-have: clarisonic.
After a few failed prototypes and learning curves, the Clarisonic came to life and sales began to grow. Shortly after, Clarisonic was featured on Oprah and the craze for the electronic beauty device took off.
BITB spoke with Dr.
MEET OLGA LORENCIN: FOUNDER AND OWNER OF KINARA SKIN CARE CLINIC & SPA
Photo Credit: beautyinthebag.com
Olga Lorencin, leading esthetician and renowned skin care expert, left her former-Yugoslavia home for the sunny coast of Southern California where she began her career working in LA’s most reputable skin care clinics. It would not be long, however, before she discovered a gap between the treatments offered and the European standard of skin care she was accustomed to.
By combining her classical training with the latest skin care advancements, Olga made visible results attainable one client at a time. Before long, she had built a clientele of some of the most celebrated complexions in Hollywood including Halle Berry, Eva Mendez, Jessica Biel and Viola Davis, to name a few. Taking her
