
A SERUM FOR EVERY OCCASION, EVERY WOMAN
Adding a serum to your skin regimen may be just the boost that weary skin needs this time of year. The word itself may sound mysterious and medical, but there is no mystery here, just real results. In general, serums are clear liquids that are formulated to target a specific skin problem and are used to amplify your regular skincare. Some serums help reduce the appearance of fine lines, wrinkles, and dark spots, while others help prevent acne and brighten skin. And while, yes, using one of these lightweight concoctions does add an extra step to your daily beauty routine, the powerful antioxidants contained in most serums make the difference between dull and radiant skin. With harsh winter winds still whipping around and spring a mere shadow on the horizon, isn’t that extra step worth it?
If you have…dry skin
Dry skin calls for face serums that typically contain rosemary, chamomile, and almond oil, which help hydrate dry patches while smooth fine lines and wrinkles. Dry skin serums often pull double duty as anti-aging treatments as well. Anti-aging ingredients may include natural extracts like carrot seed and grapefruit (which contains vitamin C).

Photo Credit: kinerase.com
If your skin is crying out for moisture, check out Kinerase HydraBoost Intensive Treatment ($75). With just one application, moisture will be locked in long after daily moisturizers have stopped working. Formulated with potent minerals, this gel formula attracts water to your thirsty skin cells and leaves skin feeling soft and supple.

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Oily skin needs moisture too. Acne or blemish-prone skin will benefit from Kate Somerville Quench Hydrating Face Serum ($65). Formulated with a blend of vitamin A, wheat germ, and lipids, the serum targets deeper skin layers to moisturize and improve elasticity and firmness without leaving behind a greasy residue.
If you have…fine lines and wrinkles

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SkinCeuticals Serum 10 AOX+ ($86) is a specialized solution to directly target fine lines and wrinkles. It combines 10% L-ascorbic acid with ferulic acid, making it chock-a-block full of antioxidant and anti-aging benefits. Perfect for sensitive skin, this serum neutralizes free radicals, defends against environmental damage, and helps prevent accelerated aging by stimulating collagen production and reducing the appearance of lines and wrinkles. We think you will love how it gets absorbed quickly and keeps working for a full 72 hours.

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If you don’t have sensitive skin, iS Clinical Active Serum ($128) is a great option for anti-aging. This fast-acting, long-term formula reduces the look of wrinkles, fine lines, and hyperpigmentation without leaving your skin dry. An added benefit is that this serum also helps fight acne. Active ingredients include a combination of glycolic, lactic, and salicylic acids. Expect a bit of a bite upon application.
If you have…hyperpigmentation and dark discoloration

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Take a trip down under with Jurlique Purely Bright Radiance Serum ($58). This serum helps reduce the appearance of dark spots and discolorations with a concentrate of “VitaBrightKx,†which contains kakadu plum extract, citrus unshiu peel extract, African birch extract, and vitamin C. Clinical studies also show that 80% of women noticed improvements in hydration and skin radiance while 67% of women said their age spots appeared lightened after just 12 weeks of use.

Photo Credit: sisley-cosmetics.com
Sisley Phyto-Blanc Intensive Lightening Serum ($345) offers seriously high concentrations of lightening ingredients to combat the intensity of dark spots to reveal your skin’s natural radiance. It contains ascorbic acid 2-glucoside, a vitamin C-derivative, which has lightening and anti-free radical properties; essential oils of lavender and marjoram to boost your skin’s circulation; lemon and white Mulberry extracts to help lighten your skin while reducing the appearance of dark spots; and prickly pear flower extract to gently exfoliate for smoother skin.