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BEAUTY   |   AESTHETICS   |   WELLNESS

Photo Credit: styleuncapped.com

CREATE YOUR OWN LIP BALM DESIGN

Posted by 07.02.13

StyleUncapped
We’ve seen fashion designers partner with cosmetics companies to create special collections—the new Lancôme Show Collection by Lanvin designer Alber Elbaz is a perfect example, as is Michelle Obama fave Tracy Reese’s past collaboration with Clinique. But now you can take design into your own hands and create a personalized Nivea lip balm case.

You can choose from over 400 patterns and symbols, 12 design themes, and five lip balm formulations to customize your own tube. You can design the tube in just minutes on a dedicated micro site, StyleUncapped.com and have it delivered within 2 weeks. And the real fabulous news is the price: just $6 each for 1-5 balms, $5 each for 6-20 balms, and $4 each for 20+ balms. Perfect for shower gifts, pool party, favors or any summer celebration, and so much more personal than sending guests off with a cookie.

If you are feeling a little short on creativity, never fear. Nivea has partnered with fashion designer Rebecca Minkoff for this effort. Minkoff created her own limited-edition design, based on her current 2013 collection, which is also available on StyleUncapped.com. Inspired by 60’s and 70’s beach glam, the Minkoff designs are available in green, blue, and red.

Go all out and be as wild or sedate as you feel. The formulation is completely up to you too. Just pick one of these five: Kiss of Smoothness SPF 10, Kiss of Shimmer SPF 10, Kiss of Moisture, Kiss of Cherry, or Kiss of Milk & Honey.


LANCÔME ALBER ELBAZ COLLECTION TO LAUNCH AT LORD & TAYLOR

Posted by 06.18.13

Lancôme hits the runway this week with the introduction of its first ever limited edition Show Collection created in collaboration with legendary designer Alber Elbaz. The special mascaras, eyeshadow palettes, and false lashes will officially launch at Lord & Taylor in New York City today, June 18, at 5:30 pm. The public is invited, and Natalie Joos, casting agent, style guru, and founder of Tales of Endearment will host a makeup show styled by Lancôme artists.

And a show is the perfect venue for the debut of this collection. For its creation, Elbaz, who is the artistic director for French fashion house Lanvin, imagined a live performance complete with whimsical costumes staring Lancôme’s best-selling mascaras: Doll, Drama, Definicils, and Hypnôse.

“I took the four mascaras and built a story around them, with polka dots for Hypnôse Drama, stars for their namesake Hypnôse Star, hearts for Hypnôse Doll Lashes, and for the fourth mascara, Hypnôse itself, I took the legendary Lancôme rose and mixed it up with eyes,” said Elbaz.

Each of the mascaras is priced at $29.

Photo Credit: Lancome

But the mascaras were just the starting point for Elbaz. He created an eyeshadow palette and Lancôme’s first-ever false lashes ($35) to complement the mascaras. The Color Design 5 Shadow and Line Palettes ($51) include an all-over color, lid color, crease color, highlighter, and liner. Each palette has its own color theme, Taupe Craze for Drama, Midnight Rush for Star, Rose Coquette for Doll, and Mint Jolie for Hypnôse. The cases of the limited-edition palettes are decorated with the same themes that adorn the mascaras. The Show by Alber Elbaz False Eyelashes ($35) also come in collectible themed cases.

The Show Collection is totally fun and gives you entrance to the incredibly creative world of Alber Elbaz. Hurry to purchase, because these special editions will go fast.


THE GOWNS, THE MAKEUP, THE 2012 EMMY AWARDS

Posted by 09.25.12

Colorful gowns took center stage at the 2012 Primetime Emmy Awards, as nominees, presenters and winners walked the red carpet donning vibrant shades of orange, blue and coral. We particularly loved Ginnifer Goodwin’s tangerine Monique Lhuillier number. To complement this rainbow of dresses, makeup and hair was kept subtle yet gorgeous.

Channeling a combination of Audrey Hepburn and Twiggy, presenter Ginnifer Goodwin, who stars in ABC’s Once Upon a Time, balanced her cut out gown with a signature pixie cut and sixties winged eye makeup. “This was a Twiggy-inspired makeup look, so we kept it simple with a classic thick black liner,” said mark celebrity makeup artist Mai Quynh. Mai used mark Keep It Going Longwear Eyeliner & Shadow in Entourage and mark Lash All You Want High-Volume Mascara in Black.

Claire Danes at the 2012 Emmy Awards

Photo Credit: usweekly.com

While the verdict may still be out on her strapless yellow Lanvin dress, Emmy winner Claire Danes, star of Showtime’s Homeland, looked gorgeous as a mom-to-be. Matin Maulawizada, global artistry director for Laura Mercier created Claire’s eye-focused look. To create smoky, seductive appeal, Matin applied Laura Mercier Eye Pencil in Extreme Black followed by an application of Laura Mercier Kohl Eye Pencil in Black Gold to complement the electric yellow dress. The look was finished with Laura Mercier Metallic Crème Eye Colour in Burnished Cooper and Black Ice. Claire’s Veronica Lake inspired hairstyle was created by hairstylist Peter Butler using Frizz-Ease products.

Zooey Deschanel at 2012 Emmy Awards

Fox TV New Girl star Zooey Deschanel looked stunning in a light blue strapless Reem Acra dress and makeup by artist Jorjee Douglass using Hourglass Cosmetics. Zooey’s look was all about a glowing complexion. Jorjee started by priming her skin with Hourglass Veil Mineral Primer and followed with Illusion Tinted Moisturizer in Ivory. To perfect her complexion, two different shades of Hidden Corrective Concealer were used in Fair and Pearl. The foundation was finished with Oxygen Mineral Powder in #1 and the cheeks flushed with Hourglass Aura Sheer Cheek Stain in Flush.

Gretchen Mol, who appears in the HBO hit Boardwalk Empire, stepped out in a luscious orange vintage Valentino dress. Makeup artist Daniel Martin created a “modern vintage” look for her using Lancome cosmetics. He kept the look fresh and chic with a subtle luscious lip. He colored her pout with L’Absolu Rouge Lipstick in Rich Cashmere and Crème de Maroon and added definition with Le Lipstique LipColouring Stick in Sheer Natural.

Julia Louis-Dreyfus at the 2012 Emmy Awards

Winning an Emmy for her starring role in HBO’s Veep, Julia Louis-Dreyfus wore a cooper-colored gown personally designed for her by Vera Wang. Her makeup, courtesy of Clarins (and a few other brands) was created by artist Karen Kawahara. “To get Julia’s look for the Emmys, I started with Clarins Beauty Flash Balm mixed with Clarins Extra-Firming Day Cream to energize and prep her skin. I then applied Clarins Total Eye Concentrate to cool and smooth around the eyes,” stated Ms. Kawahara. After face, eye, lip and cheek color were in place, Ms. Kawahara misted Julia’s entire face with Clarins Fix’ Make-Up to keep everything from fading.

Christine Baranski at the 2012 Emmy Awards

Actress Christine Baranski of CBS’s The Good Wife wowed the crowd with a thigh skimming colorful metallic dress. Her fresh and appealing makeup was thanks to Elizabeth’s Arden’s global makeup artist, Rebecca Restrepo. To prep Christine’s skin, Rebecca used Ceramide Gold Ultra Lift and Strengthening Capsules for the Face & Eyes. Next came Ceramide Cream Blush in Pink followed by Pink Glow Blush on the apples of the cheeks. Beautiful Color Eye Shadow in Truffle was used to create a soft, smoky effect. The whole look was finished with Ceramide Loose Powder in #2.


KAREN ROBINOVITZ – Purple Lab

Posted by 03.14.10

Meet the Lippy Chick

This style maven got her stilettos firmly fixed in both the fashion and beauty industries long before creating her own brand empire with Purple Lab. Specializing in “double duty beauty,” Purple Lab’s Huge Lips Skinny Hips glosses have become something of a cult favorite. Coupled with her publishing credits that include the titles “How to Become FAMOUS in Two Weeks or Less” and “The Fashionista Files: Adventures in Four-Inch Heels and Faux Pas,” Karen has branded herself a pop culture “lifestylist” — and she seems to be loving every minute of it. She chats with Beautyinthebag.com about the ultimate fantasy, girl power, Twitter, and what she’s got in her bag.

www.purplelabnyc.com

You have a strong academic background in science, particularly in biology. How has this helped you develop beauty products for Purple Lab?

I spent a lot of time in college in the chemistry lab and no matter what kind of compound we were supposed to make, I would always wind up with some kind of sweet smelling soap! I think my teachers knew the road I was supposed to take before I did. So really, it taught me a lot about experimenting and understanding compatibility issues with componentry. It enables me to speak to the chemists and sound like I know what I’m talking about, even if I don’t! Plus, I’m comfortable in a lab coat!

Huge Lips Skinny Hips seems like the ultimate fantasy for any woman. How did the brand as we know it come to life?

I was at a fashion soiree with my husband, who runs the company with me, and I ate all of the hors d’œuvre. After twenty minutes, I was so full, I had to go home. Not even my Herve Leger bandage dress could hold my belly in! I jokingly said to my husband, “If my lip gloss could plump my lips and not my hips that would be my dream.”

An idea was born. My husband looked at me and said, “Do it! Make this product yourself.” Two weeks later, I found a chemist. A business was born!

Are you, personally and professionally, very much in favor of female empowerment?

Everything I do, every message I have, is about female empowerment. I grew up with a career oriented mother who always showed me that women can be strong and successful, earn a good living and be amazing with her kids and her husband. When I was coming up in my career and new in NYC, I didn’t have a mentor or a guide. So I swore that when I got to a place where I could empower and impart my knowledge to girls, I would give them everything I could. I want women to feel sexy, smart, encouraged, and like the world is theirs.

Many of your products are multi-functional. Is this a mainstay of your brand mission?

Every product is multi-functional and that is the core of Purple Lab’s DNA – double duty beauty. I want makeup that mixes science and sexy, glamour color and skincare benefits at once. I want the best quality and to have to buy less of everything else!

What is your personal beauty philosophy?

If you don’t feel good inside, nothing else matters – not even your lip gloss color. But a great gloss and blush can certainly help!

What are the most important contributions social media has made to your business?

I think it has really just allowed me to be social and communicate openly and honestly. It is an amazing way to share your message and passions because the messages don’t get watered down. I can show that I am a real person doing this, and that everyone can do whatever they dream. And I get to know people through Twitter and Facebook and other social sites, which personalizes everything. I like to remove the velvet rope and show the true makings – ups and downs – of Purple Lab and hear what consumers want and don’t want, in order to make sure I am giving them the best thing on the planet. I could not breathe without Twitter!

What are your desert island beauty products?

  • Purple Lab Cheek Implants in Six Inch Heels – a yummy pink, perfect for the sun!
  • Purple Lab Silk Sheets foundation in light – for evening my skin tone if I get too much sun!
  • Purple Lab Lashionista Modelista for the eyes
  • Huge Lips Skinny Hips in Worship Kate
  • Kate Somerville SPF
  • Devachan No Poo and Conditioner – the only thing I use for my curly hair
  • IntelliWhite for whitening my teeth

Are you a mom?

My baby is Purple Lab right now – ask me again this time next year and I could have a different answer!  But I’m almost an aunt/godmother to Levi Jacob Robinovitz, my brother’s soon to be son!

What’s your favorite bag?

Devi Kroell silver python oversized hobo. Wait… it’s Proenza’s messenger bag in olive green. No… it’s Balenciaga’s quilted gray nylon with chain link handle. Or is it Lanvin camel leather with a python front pocket and chain link handle? It’s all of the above!


  • New year, new beauty launches! Here are all the exciting new drugstore makeup releases for 2021 you need to know about!
  • GET THE SALON LOOK WITHOUT THE TIME, DAMAGE, OR COMMITMENT Static’s award-winning reusable pop-on nails give you a perfect, non-damaging manicure in seconds for a fraction of the salon cost. Wear them weeks straight or a few days at a time—you decide. These universal milky nude nails can be removed, reapplied, painted, and even reshaped for full customization. IN THE KIT 24 Universal nails in 12 sizes — fits average, petite, and larger sized nails Static Nails' Non-Dama
  • 9 Biggest Makeup Trends 2021 - Your Classy Look
  • Pink Pumpkin Pitaya Smoothie Bowl


We use cookies to offer a better user experience and to analyze site traffic. To comply with the European General Data Protection Regulation (GDPR), we are implementing a cookie consent manager to provide residents of the EU/EEA with the ability to customize their cookies. Until this is available, your continued use of this site will be deemed as consent to use of cookies.
Lanvin
Log in   |  Join the community   
X

BEAUTY   |   AESTHETICS   |   WELLNESS

Photo Credit: styleuncapped.com

CREATE YOUR OWN LIP BALM DESIGN

Posted by 07.02.13

StyleUncapped
We’ve seen fashion designers partner with cosmetics companies to create special collections—the new Lancôme Show Collection by Lanvin designer Alber Elbaz is a perfect example, as is Michelle Obama fave Tracy Reese’s past collaboration with Clinique. But now you can take design into your own hands and create a personalized Nivea lip balm case.

You can choose from over 400 patterns and symbols, 12 design themes, and five lip balm formulations to customize your own tube. You can design the tube in just minutes on a dedicated micro site, StyleUncapped.com and have it delivered within 2 weeks. And the real fabulous news is the price: just $6 each for 1-5 balms, $5 each for 6-20 balms, and $4 each for 20+ balms. Perfect for shower gifts, pool party, favors or any summer celebration, and so much more personal than sending guests off with a cookie.

If you are feeling a little short on creativity, never fear. Nivea has partnered with fashion designer Rebecca Minkoff for this effort. Minkoff created her own limited-edition design, based on her current 2013 collection, which is also available on StyleUncapped.com. Inspired by 60’s and 70’s beach glam, the Minkoff designs are available in green, blue, and red.

Go all out and be as wild or sedate as you feel. The formulation is completely up to you too. Just pick one of these five: Kiss of Smoothness SPF 10, Kiss of Shimmer SPF 10, Kiss of Moisture, Kiss of Cherry, or Kiss of Milk & Honey.


LANCÔME ALBER ELBAZ COLLECTION TO LAUNCH AT LORD & TAYLOR

Posted by 06.18.13

Lancôme hits the runway this week with the introduction of its first ever limited edition Show Collection created in collaboration with legendary designer Alber Elbaz. The special mascaras, eyeshadow palettes, and false lashes will officially launch at Lord & Taylor in New York City today, June 18, at 5:30 pm. The public is invited, and Natalie Joos, casting agent, style guru, and founder of Tales of Endearment will host a makeup show styled by Lancôme artists.

And a show is the perfect venue for the debut of this collection. For its creation, Elbaz, who is the artistic director for French fashion house Lanvin, imagined a live performance complete with whimsical costumes staring Lancôme’s best-selling mascaras: Doll, Drama, Definicils, and Hypnôse.

“I took the four mascaras and built a story around them, with polka dots for Hypnôse Drama, stars for their namesake Hypnôse Star, hearts for Hypnôse Doll Lashes, and for the fourth mascara, Hypnôse itself, I took the legendary Lancôme rose and mixed it up with eyes,” said Elbaz.

Each of the mascaras is priced at $29.

Photo Credit: Lancome

But the mascaras were just the starting point for Elbaz. He created an eyeshadow palette and Lancôme’s first-ever false lashes ($35) to complement the mascaras. The Color Design 5 Shadow and Line Palettes ($51) include an all-over color, lid color, crease color, highlighter, and liner. Each palette has its own color theme, Taupe Craze for Drama, Midnight Rush for Star, Rose Coquette for Doll, and Mint Jolie for Hypnôse. The cases of the limited-edition palettes are decorated with the same themes that adorn the mascaras. The Show by Alber Elbaz False Eyelashes ($35) also come in collectible themed cases.

The Show Collection is totally fun and gives you entrance to the incredibly creative world of Alber Elbaz. Hurry to purchase, because these special editions will go fast.


THE GOWNS, THE MAKEUP, THE 2012 EMMY AWARDS

Posted by 09.25.12

Colorful gowns took center stage at the 2012 Primetime Emmy Awards, as nominees, presenters and winners walked the red carpet donning vibrant shades of orange, blue and coral. We particularly loved Ginnifer Goodwin’s tangerine Monique Lhuillier number. To complement this rainbow of dresses, makeup and hair was kept subtle yet gorgeous.

Channeling a combination of Audrey Hepburn and Twiggy, presenter Ginnifer Goodwin, who stars in ABC’s Once Upon a Time, balanced her cut out gown with a signature pixie cut and sixties winged eye makeup. “This was a Twiggy-inspired makeup look, so we kept it simple with a classic thick black liner,” said mark celebrity makeup artist Mai Quynh. Mai used mark Keep It Going Longwear Eyeliner & Shadow in Entourage and mark Lash All You Want High-Volume Mascara in Black.

Claire Danes at the 2012 Emmy Awards

Photo Credit: usweekly.com

While the verdict may still be out on her strapless yellow Lanvin dress, Emmy winner Claire Danes, star of Showtime’s Homeland, looked gorgeous as a mom-to-be. Matin Maulawizada, global artistry director for Laura Mercier created Claire’s eye-focused look. To create smoky, seductive appeal, Matin applied Laura Mercier Eye Pencil in Extreme Black followed by an application of Laura Mercier Kohl Eye Pencil in Black Gold to complement the electric yellow dress. The look was finished with Laura Mercier Metallic Crème Eye Colour in Burnished Cooper and Black Ice. Claire’s Veronica Lake inspired hairstyle was created by hairstylist Peter Butler using Frizz-Ease products.

Zooey Deschanel at 2012 Emmy Awards

Fox TV New Girl star Zooey Deschanel looked stunning in a light blue strapless Reem Acra dress and makeup by artist Jorjee Douglass using Hourglass Cosmetics. Zooey’s look was all about a glowing complexion. Jorjee started by priming her skin with Hourglass Veil Mineral Primer and followed with Illusion Tinted Moisturizer in Ivory. To perfect her complexion, two different shades of Hidden Corrective Concealer were used in Fair and Pearl. The foundation was finished with Oxygen Mineral Powder in #1 and the cheeks flushed with Hourglass Aura Sheer Cheek Stain in Flush.

Gretchen Mol, who appears in the HBO hit Boardwalk Empire, stepped out in a luscious orange vintage Valentino dress. Makeup artist Daniel Martin created a “modern vintage” look for her using Lancome cosmetics. He kept the look fresh and chic with a subtle luscious lip. He colored her pout with L’Absolu Rouge Lipstick in Rich Cashmere and Crème de Maroon and added definition with Le Lipstique LipColouring Stick in Sheer Natural.

Julia Louis-Dreyfus at the 2012 Emmy Awards

Winning an Emmy for her starring role in HBO’s Veep, Julia Louis-Dreyfus wore a cooper-colored gown personally designed for her by Vera Wang. Her makeup, courtesy of Clarins (and a few other brands) was created by artist Karen Kawahara. “To get Julia’s look for the Emmys, I started with Clarins Beauty Flash Balm mixed with Clarins Extra-Firming Day Cream to energize and prep her skin. I then applied Clarins Total Eye Concentrate to cool and smooth around the eyes,” stated Ms. Kawahara. After face, eye, lip and cheek color were in place, Ms. Kawahara misted Julia’s entire face with Clarins Fix’ Make-Up to keep everything from fading.

Christine Baranski at the 2012 Emmy Awards

Actress Christine Baranski of CBS’s The Good Wife wowed the crowd with a thigh skimming colorful metallic dress. Her fresh and appealing makeup was thanks to Elizabeth’s Arden’s global makeup artist, Rebecca Restrepo. To prep Christine’s skin, Rebecca used Ceramide Gold Ultra Lift and Strengthening Capsules for the Face & Eyes. Next came Ceramide Cream Blush in Pink followed by Pink Glow Blush on the apples of the cheeks. Beautiful Color Eye Shadow in Truffle was used to create a soft, smoky effect. The whole look was finished with Ceramide Loose Powder in #2.


KAREN ROBINOVITZ – Purple Lab

Posted by 03.14.10

Meet the Lippy Chick

This style maven got her stilettos firmly fixed in both the fashion and beauty industries long before creating her own brand empire with Purple Lab. Specializing in “double duty beauty,” Purple Lab’s Huge Lips Skinny Hips glosses have become something of a cult favorite. Coupled with her publishing credits that include the titles “How to Become FAMOUS in Two Weeks or Less” and “The Fashionista Files: Adventures in Four-Inch Heels and Faux Pas,” Karen has branded herself a pop culture “lifestylist” — and she seems to be loving every minute of it. She chats with Beautyinthebag.com about the ultimate fantasy, girl power, Twitter, and what she’s got in her bag.

www.purplelabnyc.com

You have a strong academic background in science, particularly in biology. How has this helped you develop beauty products for Purple Lab?

I spent a lot of time in college in the chemistry lab and no matter what kind of compound we were supposed to make, I would always wind up with some kind of sweet smelling soap! I think my teachers knew the road I was supposed to take before I did. So really, it taught me a lot about experimenting and understanding compatibility issues with componentry. It enables me to speak to the chemists and sound like I know what I’m talking about, even if I don’t! Plus, I’m comfortable in a lab coat!

Huge Lips Skinny Hips seems like the ultimate fantasy for any woman. How did the brand as we know it come to life?

I was at a fashion soiree with my husband, who runs the company with me, and I ate all of the hors d’œuvre. After twenty minutes, I was so full, I had to go home. Not even my Herve Leger bandage dress could hold my belly in! I jokingly said to my husband, “If my lip gloss could plump my lips and not my hips that would be my dream.”

An idea was born. My husband looked at me and said, “Do it! Make this product yourself.” Two weeks later, I found a chemist. A business was born!

Are you, personally and professionally, very much in favor of female empowerment?

Everything I do, every message I have, is about female empowerment. I grew up with a career oriented mother who always showed me that women can be strong and successful, earn a good living and be amazing with her kids and her husband. When I was coming up in my career and new in NYC, I didn’t have a mentor or a guide. So I swore that when I got to a place where I could empower and impart my knowledge to girls, I would give them everything I could. I want women to feel sexy, smart, encouraged, and like the world is theirs.

Many of your products are multi-functional. Is this a mainstay of your brand mission?

Every product is multi-functional and that is the core of Purple Lab’s DNA – double duty beauty. I want makeup that mixes science and sexy, glamour color and skincare benefits at once. I want the best quality and to have to buy less of everything else!

What is your personal beauty philosophy?

If you don’t feel good inside, nothing else matters – not even your lip gloss color. But a great gloss and blush can certainly help!

What are the most important contributions social media has made to your business?

I think it has really just allowed me to be social and communicate openly and honestly. It is an amazing way to share your message and passions because the messages don’t get watered down. I can show that I am a real person doing this, and that everyone can do whatever they dream. And I get to know people through Twitter and Facebook and other social sites, which personalizes everything. I like to remove the velvet rope and show the true makings – ups and downs – of Purple Lab and hear what consumers want and don’t want, in order to make sure I am giving them the best thing on the planet. I could not breathe without Twitter!

What are your desert island beauty products?

  • Purple Lab Cheek Implants in Six Inch Heels – a yummy pink, perfect for the sun!
  • Purple Lab Silk Sheets foundation in light – for evening my skin tone if I get too much sun!
  • Purple Lab Lashionista Modelista for the eyes
  • Huge Lips Skinny Hips in Worship Kate
  • Kate Somerville SPF
  • Devachan No Poo and Conditioner – the only thing I use for my curly hair
  • IntelliWhite for whitening my teeth

Are you a mom?

My baby is Purple Lab right now – ask me again this time next year and I could have a different answer!  But I’m almost an aunt/godmother to Levi Jacob Robinovitz, my brother’s soon to be son!

What’s your favorite bag?

Devi Kroell silver python oversized hobo. Wait… it’s Proenza’s messenger bag in olive green. No… it’s Balenciaga’s quilted gray nylon with chain link handle. Or is it Lanvin camel leather with a python front pocket and chain link handle? It’s all of the above!


  • New year, new beauty launches! Here are all the exciting new drugstore makeup releases for 2021 you need to know about!
  • GET THE SALON LOOK WITHOUT THE TIME, DAMAGE, OR COMMITMENT Static’s award-winning reusable pop-on nails give you a perfect, non-damaging manicure in seconds for a fraction of the salon cost. Wear them weeks straight or a few days at a time—you decide. These universal milky nude nails can be removed, reapplied, painted, and even reshaped for full customization. IN THE KIT 24 Universal nails in 12 sizes — fits average, petite, and larger sized nails Static Nails' Non-Dama
  • 9 Biggest Makeup Trends 2021 - Your Classy Look
  • Pink Pumpkin Pitaya Smoothie Bowl


We use cookies to offer a better user experience and to analyze site traffic. To comply with the European General Data Protection Regulation (GDPR), we are implementing a cookie consent manager to provide residents of the EU/EEA with the ability to customize their cookies. Until this is available, your continued use of this site will be deemed as consent to use of cookies.