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ModiFace Launches ShadeCast Beauty Tracker

Posted by 11.27.10

ModiFace, a leading provider of virtual makeover technologies, has recently launched ShadeCast, the first beauty industry forecasting tool based, in part, on anonymous tracking of consumer behavior on MakeUp, the world’s most popular iPhone virtual makeover tool. The information gathered will help the $2.5 billion industry predict trends and help manufacturers better understand the colors and products favored by online and iPhone virtual makeover tool users.

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