Photo Credit: Garnier
It’s been a busy month for Garnier and Maybelline (both L’Oreal Group brands) in terms of announcing new spokespersons.
You might have already noticed Tina Fey as a spokesperson for Garnier Nutrisse haircolor, but now she adds Garnier Skincare to her portfolio. The comedian, actress, and star of 30 Rock is featured in a new TV and magazine advertising campaign that broke this month.
The company stated: “Grounded in the philosophy that everyone possesses their own natural beauty and has the power to make that beauty shine through, Garnier embraces the inherent self confidence and beauty of acclaimed, writer, producer, actress, mother, wife, and leading funny-lady Tina Fey.”
In the ever-expanding roster of celebrity spokespersons for beauty brands, Neutrogena and Covergirl have added two new names to their bevy of beauties. Actress Kerry Washington has signed on as a new face of Neutrogena and as a first-time ever “creative consultant.” And over at Covergirl, singer Katy Perry will appear in her first cosmetics campaign that debuts in the spring of 2014.
Washington, the first African American woman to headline a network TV show since 1974 as the star of the ABC hit Scandal, symbolizes Neutrogena’s commitment to making a difference in women’s lives. “Kerry is truly aspirational to everyone,” stated Michelle Freyre, general manager, Neutrogena. “H
It seems like hair care and celebrities go hand in hand. Hot off the heels of news that Jennifer Aniston became spokesperson and equity partner of Living Proof, Alterna Haircare also made a similar announcement with an equally beautiful actress. The luxury hair care line has partnered with actress and entrepreneur Katie Holmes as its first celebrity face, and co-owner of the company.
“Katie inspired us by gracefully evolving from an actress to a multi-faceted artist, designer and style icon,” stated Joan Malloy, President/CEO of Alterna Haircare. “Alterna has been hair care’s ‘best kept secret’ for years, but that is about to change. We’re confident that adding Katie’s natural beaut
Jenny from the Block can now be called Jenny from L’Oréal Paris as the multi-talented actress and recording star becomes the newest member of the cosmetic brand’s lineup of spokespeople. Jennifer Lopez will begin appearing in makeup and hair care advertising campaigns next year, the first of which will be for the EverSleek Sulfate-Free Smoothing System for hair.