THE POWER OF RED

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It is well known that color can influence perception. Well, the color red certainly knows how to get noticed. Its associated with passion, energy, youthfulness, confidence and power, making Benjamin Moore’s 2018 Color of the Year a pretty exciting pick!
Caliente is a dramatic and bold choice that works well as a pop of color in the home — think a statement wall, throw pillows and art, and carries over very nicely into the world of beauty. It is definitely well suited to be the perfect lip pick since when it comes to lip color, red is as hot as they come and quite versatile. The red lip comes in a range of hues and finishes to flatter all coloring and all personality types, will never be
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