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BEAUTY   |   AESTHETICS   |   WELLNESS

FALL/WINTER 2014 RUNWAY WRAP UP

Photo Credit: Avon

Posted by 02.20.14

With tons of shows during New York’s Fashion Week, it’s hard to pinpoint makeup trends because they can be all over the place: designers don’t really share their trade secrets, and often, makeup artists are given just minutes to decide which look would BE best for the overall show. But as always, there were a few well-marked makeup and nail motifs particular to the 2014 Fall/Winter shows.  Here are a few standouts.

Perfect, Glistening Skin

One thematic constant that ran through many Fall/Winter 2014 collections was glistening, perfect skin.
Romy Soleimani creates flawless, snow-like skin for
HONOR. Photo Credit: Beauty.com
Backstage at HONOR, the models’ beauty looks reflected the

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PER-FEKT BEAUTY DEMO AT NYC SEPHORA STORES

Posted by 07.11.12

Learn the secrets of multi-tasking beauty products this week from Richard Anderson, president and founder of Per-fekt Beauty. He and his team of “perfectionists” will be demonstrating the how-to’s of summer proof makeup at Sephora 34th Street and Sephora 5th Avenue in New York City on July 13 and 14, respectively.

With star products like Cheek Perfection Gel, Per-fekt makeup was created as an easy to use alternative to conventional makeup, and can be simply applied with the fingers. The lineup features face, eye, lip and eye and body products.

Coinciding with the special event, Per-fekt will be offering a deluxe sample of Body Perfection Gel in the newest “matte tan” shade

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PER-FÉKT AND SERVE

Posted by 01.07.12

Lots of things claim to be full proof but rarely are. Enter per-fékt beauty products, touted as multi-functional alternatives to traditional makeup. You don’t have to be a makeup artist pro to use these little gems. Just apply with your fingers to get an instant airbrushed look.

Launched in 2005 by cosmetic company executive Richard Anderson, per-fékt’s first product to launch was per-fékt skin perfection gel ($57.50). “Women kept telling me how they don’t have time for all the steps needed to apply makeup,” says Richard. They also told him how much they “hate foundation.”

The result is a gel-mousse formula, infused with sheer color pigments and antioxidants that gli

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UP ALL NIGHT – NEW YEAR’S EVE GLAM TIPS

Posted by 12.29.11

The tree is down, all the ornaments packed away, and the red and green gift wrap is in the closet. It’s time for your big night out on the town. New Year’s Eve is all about the glam and BITB wants to keep you gorgeous all night long. Bring out the big guns and turn up the glitz. Makeup artist and Neutrogena Cosmetics Ambassador Amy Oresman, reminds you to “make your eyes stand out” and create the ideal base for any look with “healthy, clear glowing skin.”

It’s All in the Prep
Start the night off right preparing your skin for a little sparkle and glitz. Use Neutrogena Makeup Remover Cleansing Towelettes ($6.99) to clean your complexion and ready the canvass. It’s a special

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#Gorgeous
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