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BEAUTY   |   AESTHETICS   |   WELLNESS

PITERA – SK-II’S MAGIC POTION

Posted by 01.23.12

Sometimes what old is new again. That’s why BITB would like to reintroduce our readers to the wonders of Pitera, a yeast derivative discovered in a Japanese saké brewery and the signature ingredient in the effective and lovely SK-II line of skincare.

The story behind Pitera is that about 30 years ago, a scientist noticed that the hands of people working at a saké brewery looked beautiful and young, despite their advanced age. This was the beginning of a scientific investigation that led to the discovery of Pitera.

A fusion of vitamins, amino acids, mineral and organic acids, Pitera helps skin rejuvenate surface cells, creating clearer and smoother skin with continued use.

It

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