Photo Credit: murad.com
The opening of the 1500 square-foot storefront was fueled by the company’s commitment to inspire people to look better, live better, and feel better through a breakthrough whole-person approach to skincare. The store will be a positive and interactive experience that will appeal to all clients, from those that are familiar with the brand and want to come in for a quick purchase, to those that have a lot of time and want to learn as much as they can about the brand.
“Helping as many people as possible to achieve healthy skin and live happily is one of the goals on which I have based my research, my medical practice, and my life. It is also the reason I began making skincare products in the first place,” said Dr. Murad. “The store is meant to be a place to empower people to not only look better through topical care, but to live better through proper nutrition and supplements, and feel better through emotional self-care and stress management . My hope is that our store will serve as a place where our customers can bridge the gap between beauty and health by giving them the tools and inspiration they need to make every day choices that support their overall skin health.”
HERE’S WHAT YOU CAN EXPERIENCE:
- Murad’s Product Lines. The full range of Murad’s skin-condition-specific, high-performance products.
- Guided Skincare Applications. These approximately 20-minute “express services” allow clients to experience the products. A Skin Health Specialist applies and explains how and when to use each product. This gives the clients the opportunity to feel the products directly on the skin, see the difference that the products can make in just one application, and know how to use the products when they get home.
- Skin Health Assessments. In-store Skin Health Specialists will guide you through a quick, 5-minute questionnaire based on the actual consultations that Dr. Murad gives his patients. When complete, you can email the recommendations to your email address, or print a copy right there in the store. You’ll receive all three facets of Inclusive Health; along with products, tips to Live Better through internal care and supplements, and Live Better through managing Cultural Stress. Plus, you will get a printout of the recommendation and a custom sample to take home.
- YouthCam Evaluations. A high-definition camera measures your lines and wrinkles, pore size, age spots, sun spots, and inflammation giving you a science-based skin analysis — plus it helps determine what products would be best for you.
- An Interactive Art Wall. Dr. Murad has found that indulging your creative side (or something you’re passionate about) can help reduce overall stress and help you look and feel younger, and live a healthier, happier, more rewarding life. This 84′ ultra HD monitor with special touchscreen technology allows you to “paint” (creating your own virtual painting on the screen), using either your hands or dry paint brushes. When finished, you can add a quote from Dr. Murad and post it right there to your social media account.