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Photo Credit: beautyinthebag.com

MEET STEPHI MARON – FOUNDER OF BLUSHINGTON

04-02-17 | Posted by


When Stephi realized there wasn’t a really great place in LA to get her makeup done, she founded Blushington Makeup and Beauty Lounge. She loved the idea of women coming to a relaxing environment to get their makeup done and wants the services Blushington offers to help make women feel beautiful inside and out. Their philosophy is “feeling pretty is priceless.” Stephi feels that they are there to make women beautiful every single day, not just for special occasions. They offer professional makeup and aesthetician services in a beautifully designed and glam atmosphere and their beauty experts are available seven days a week in store or anywhere you need them at affordable fees that everyone will love.

Stephi chatted with Beauty in the Bag about what inspired her to open Blushington and what cool makeup tricks she has learned along the way.

blushington.com

1. What was your inspiration for starting Blushington and how have you selected the brands and products you offer?


What makes Blushington a unique and fun experience for any event, business meeting, and more is that Blushington is now a place where women can come in and get professional makeup applications with incredible brands that are also available to purchase but most importantly where you can feel heard and listened too. We make sure that our clients walk out feeling like themselves but a better version of themselves, pretty, and confident. Blushington is known for Everyday fresh-faced makeup that we can glam up or glam down. Blushington is your home away from home making each service feel like you have your own personal makeup artists during your services. We believe in educating our clients on products we use on them during the makeup application and why those products are best for YOU and your skin. Each service and client we see is completely customized. Blushington can be the place if you want to come alone and pamper yourself, come with a group of girls for a girls night out, or a bachelorette party. Our space is designed to see women on all ages and skin tones! Our pricing for our services and products we carry is very affordable so that you can come in multiple times a week, but the quality in our services and products is very high end.

2. What are your top 3 services that women are taking advantage of and why, and what are you hoping to add in the near future?
Our most popular service is our full face makeup application. It takes about 30-45 minutes depending on the look you want. This service is so popular followed by our faux lash application because “Feeling Pretty is Priceless”. Our clients love coming to us because they can feel listened to, and there should never be a reason why someone wants to get their makeup done. If it makes you feel pretty and confident which is our main mission at all of our Blushington locations, then go for it. We are known for the no makeup makeup look and do everyday makeup but we can also glam it up too. We also provide an amazing miracle peel by Beauty RX which is a 2 minute no downtime peel, no redness, no peeling, and most of our clients do this before they do a full face makeup application. The peel takes off all the bad skin cells, exfoliating your skin to then have the makeup go on so much smoother. The makeup goes on like silk on your skin once you have this peel done. The peel also helps to diminish and get rid of the appearance of large pores, oily skin, sun spots, acne, and more. Our clients also love doing our Makeup 101 class and faux lashes. What I love about our Makeup 101 class is that you work one on one with our professional makeup artists and they do half your face and you do the other half so you’re walking out of our doors really learning and educating yourself. Faux lashes take about 3-8 minutes depending on strips or individual lashes.
At Blushington we don’t carry the entire lines of any of the brands we carry, we just curate what we feel are the best of the best products within that line. So we have done the thinking for you. We carry national brands like Kevyn Aucoin, Stila, Jouer, and Becca along with very niche indie brands like Julie Hewett, Girlactik, Erborian, and many more. Some of our best sellers are Kevyn Aucoin Brow Precision Pencil and Brunette, Beauty Blender Sponge, Becca Pressed and liquid Highlighters, Jouer Lip Creams, and many more.

3. As a beauty pioneer, what are your personal desert island beauty picks?


Water, Sunscreen, and chapstick. From the age of 3 I have loved and worn makeup. Seeking confidence in myself, I tried and tried different looks. Sometimes it worked. Sometimes it did not. Some of you reading this can probably share similar stories of excitement and disappointment where blush was too bright or makeup applications at the mall made you feel anything but pretty. Over the years these experiences stayed with me. In 2010, my entire family was in LA for a special event and we were getting pampered with perfect blow outs. It was at this moment I said, “Why isn’t there a place to have our makeup done?” A pretty place that is fun and playful with expert artistry. An inviting place you go to experience professional makeup applications that help to build confidence. This was my eureka moment! I created Blushington with the help of my family; a fun, safe, pretty place to discover makeup, to have an expert application that would make you feel pretty in a space where friends and family can come together to beautify while building memories. It took over 12 months to find the right space, the right products and the right team. The mission was to create the prettiest place to get pretty with the kindest and most expert artists. On December 10, 2011, the first Blushington Makeup & Beauty Lounge opened in West Hollywood, CA where “Feeling Pretty is Priceless”. Fast forward to 2017. Blushington has expanded to Dallas (December 2012), NYC-Midtown West (August 2015), Topanga, CA (September 2015) and NYC-Upper East Side (December 2016). In five short years, we have firmly established Blushington as the destination of choice for the highest quality professional makeup applications in a trusted and beautiful environment.

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