Ron Robinson is a veteran cosmetic chemist with more than 25 years’ experience developing products for Clinique, Estée Lauder, Revlon, Avon, and Lancôme. In 2008, after nearly three decades of working as a product developer, Ron decided to step outside the lab and create BeautyStat, an online beauty community where users can connect with experts and fellow consumers to discuss their product questions and concerns.
Running BeautyStat for nearly a decade, reviewing thousands of products and scouring the planet for new beauty ingredients and technologies inspired Ron to return to his roots in research and development and launch his own skin care line, BeautyStat Cosmetics. The brand’s hero product, Universal C Skin Refiner, is a serum formulated with 20% pure Vitamin C that uses a patented encapsulated delivery system that protects each particle of the delicate ingredient from oxidizing.
BITB had the pleasure of speaking with Ron about his passion for beauty and skin care and what the future may hold for BeautyStat Cosmetics.
What drove you to become a cosmetic chemist?
My parents migrated to NYC from the Caribbean. I grew up in Brooklyn, New York and then went to college on Long Island. I graduated from Adelphi University with a degree in chemistry and biology. I had no idea what i wanted to do career-wise. My parents convinced me that I would be a great medical doctor, so I went to medical school. I hated it and dropped out after one year. My mom was heartbroken. She dreamed of me becoming a doctor. I really disappointed her.
I had no idea what I wanted to do with my life. Since I had a degree in chemistry, I applied to various chemists jobs that were advertised at the time. A company called me in for an interview and when I pulled up to the address it turned out the company was Clinique (a division of the Estee Lauder Companies). They hired me on the spot as a cosmetic chemist. After a few months there, I formulated a few prototype products and I brought them home for my mom to try. She burst into tears. She was so happy. For a moment, I felt like I redeemed myself for dropping out of med school. I had no idea that beauty products could bring someone so much joy. This is what continues to drive me, being able to give the joy of beauty to all consumers.
How did you decide to launch your own skincare line, BeautyStat Cosmetics?
I was running BeautyStat for nearly 10 years. During that time, many friends and colleagues would ask me, “Ron, why don’t you start your own beauty brand?” My answer was always, “The world does not need another beauty product,” until, I was researching Vitamin C (a notoriously unstable skincare ingredient).
Me and my team researched a way to stabilize this ingredient and deliver it in a luxurious texture with clinical proven results. And we have 3 issued patents on this technology. No one else has it.
After full independent clinical testing, the results were astounding. Dermatologist approved to significantly reduce the look of lines, wrinkles, firm and tighten skin, even skin and diminish the look of pores.
Based on those results, I decided to launch the brand, and BeautyStat Cosmetics was born.
How does BeautyStat Cosmetics stand apart from other Vitamin C-based skincare lines?
There are tons of Vitamin C products on the market. The BeautyStat Universal C Skin Refiner stands apart because:
– We use one of the highest levels of pure Vitamin C available in an over-the-counter cosmetic product (20% pure L-Ascorbic Acid).
– We have 3 patents on the ability to encapsulate pure Vitamin C so that it does not degrade or oxidize (many competitors turn orange brown due to oxidation). We are the only company that has this technology given the exclusive patents.
– We compared our formula with leading competitor Vitamin C products to see how they stack up (and we have the receipts to prove it!). See video comparison here.
– We also combined our 20% pure Vitamin C with EGCG (the most active component in Green Tea). This combo helped us get significant results in an independent clinical study.
– Texture! Other Vitamin C serums can be sticky/tacky or oily, ours is silky and velvety and absorbs quickly leaving a natural finish. Consumers are telling us that their pores look smaller after just 1 application, and they are ditching their makeup primers because of the texture.
Where do you see yourself and your company in 5, 10, 20 years from now?
My vision is for this product to by synonymous with Vitamin C skincare. Ultimately, I want it to be the best selling Vitamin C product in the world. Our product is the best. It is not only stable, it delivers results faster than many other Vitamin C products on the market. On an emotional level, we want consumers to feel secure, confident and make their lives easier knowing that we’ve done all the work for them to give them a product that really delivers results.
BRAND MISSION: BeautyStat Cosmetics mission is to scour the planet for new beauty ingredients and technologies. Our goal is to continually develop beauty innovation with high-performance, and bring it directly to the consumer.
In 5 to 10 years, I see myself supporting others and sharing my failures and successes.