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Photo Credit: Allergan

LATISSE CELEBRATES ITS 5TH BIRTHDAY

08-10-13 | Posted by


iLash-App
“How many lashes do you think you have on each eyelid?” asks New York Dermatologist Doris Day at an elegant private dinner at Collichio & Sons to celebrate the fifth anniversary of Latisse®, the only FDA approved prescription lash enhancer. The answer is 150 lashes, which came as a surprise. Day spoke about the plight of the “lash challenged” and dispelled some of the myths surrounding this breakthrough drug. “Just today one of my patients said she heard it grows hair on your eyeballs,” she said.

She also shared her personal philosophy on using Latisse safely and effectively to get the best results. She starts at the outer lashes and makes her way to the inner corner of the eye without spilling a precious drop. I’ve never tried it, but I am all pumped to receive my comped prescription in the mail, now that Day has cleared up one of my major concerns—the possibility of Latisse increasing the brown pigmentation in my blue eyes. While this is a warning published by Allergan, the company behind Latisse, Day said the chances are very remote. Latisse is the topical version of Lumigan, a glaucoma drug used in drop form. A few people with green eyes who used the drops noticed that the brown specks in their eyes were more pronounced. A very unlikely occurrence said, convincing me that my baby blues would be safe.

And Allergan helped me see what I would look like with my new lashes. The company just launched a unique Lash Visualizer as part of an app called iLash Studio, so you can take a selfie and see how Latisse can transform your lashes! It only takes a few minutes—and we promise you will be impressed with the results. Go to iTunes to download the app.

What’s next for Latisse? According to Day, there is a clinical study going on for using Latisse to grow eyebrows, as well as for hair growth. Since Allergan already knows that Latisse has the ability to darken pigment since Latissed lashes grow thicker, longer, AND darker, there may be other indications we will hear about in the future as well.

What happens if you get lazy and stop using Latisse? Day says your lashes will gradually return to baseline puny within one to three months.

Latisse is by prescription only—you can find a doctor near you on www.latisse.com and sign up to get a $50 coupon off the price. The new size and price is much more economical; 5ml for $160.00 (less $50 with the coupon!!) for enough to last two to three months.

 

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