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05-05-10 | Posted by


Photo Credit: lancome-usa.com

Penelope Cruz is the latest beauty ambassador to represent Lancôme’s Tresór. The floral-oriental fragrance was launched in France in 1990, and with notes that include rose, muguet, lilac, apricot blossom, heliotrope and sandalwood, Lancôme describes the fragrance as “Romantic. Sensual. Emotional.” Previously represented by Kate Winslet and Isabella Rosselini, the brand clearly has a thing for sophisticated, elegant, timeless beauties. We love the multi-cultural twist and are looking forward to what promises to be a stunning ad campaign.

Likewise, stunner Diane Kruger has been tapped as the new face of Calvin Klein’s soon to be released fragrance, Beauty. Can’t wait to catch a whiff of the scent when it launches in the fall – here’s hoping it’s as gorgeous as she is.

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