Photo Credit: sephora.com
I’ve been a long-time fan of Estée Lauder. Advanced Night Repair keeps me looking fresh, a whiff of White Linen brings me back, I’m a sucker for their gorgeous nail lacquers, and the limited edition compacts are absolute perfection. Clearly, I don’t need another reason to love Estée Lauder…but they just gave me 82 more reasons!
I recently attended the Estée Edit by Estée Lauder launch and even though this new initiative is geared toward millennials and will definitely be embraced by this age group, there really is something for everyone here, no matter how many birthday cakes had your name on them. What’s different about this line than others geared toward generation Y is that they’ve made it impossible for anyone to find fault. It’s nice to know that even though the brand is reaching out to a younger audience in this collection they haven’t given up their core values to do so.
The Estée Edit by Estée Lauder delivers on quality, as expected. There are 3 different collections so there is something for everyone. The Edgiest amps up the impact, The Barest is for those who embody the less-is-more look and GoGlow perfects your skin. There are even selfie-perfecting products like a blue flash photo powder to make skin look luminous and a Flash Photo Gloss that actually makes teeth look whiter. There’s also out-of-this-world amazing guest editor picks from in-the-know fashion and social media sensation Kendall Jenner and beauty it-girl blogger Irene Kim.
Check out a few of my favorites:
The Estée Edit by Estée Lauder Lip Flip Shade Transformer in Turn Up or Turn Down ($22 each) allows you to customize your lipstick. Simply apply under or over your favorite shades to double or triple your lipstick wardrobe. Turn Up (Yellow) brightens any shade while Turn Down (Black) deepens your hues and trust…you’ll love the delicious vanilla mint scent.
The Estée Edit by Estée Lauder Eyeshadow Palette ($48), inspired by Estée Edit Guest Editor, Kendall Jenner, contains fourteen gorgeous “I know I’ll wear each and every one” shades. There are satin, pearl, and sparkle finishes and two shade transformers that can be used to give any a glistening glow-in-the-dark effect.
The Estée Edit by Estée Lauder Pink Peony Overnight Water Pack ($50) makes it easy to wake up to a healthy, glowing complexion. Formulated as a water-gel mask it’s rich in antioxidants like soothing pink peony, energizing goji berry and cranberry and moisture binding hyaluronic acid.
*The Estée Edit by Estée Lauder is sold exclusively at Sephora.com and in store on March 22.