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Posted by 10.22.14

But in real life, waxing does not have to be all that painful. Sure, we’ve had our share of razors and tweezing, and during the summer, but in the end, waxing takes the day off and over the course of time, keeps it off (unless you happen to use fancy gadgets).

Uni K Wax Centers, which were founded by current CEO Noemi Grupenmager, in South Beach Florida in 1993. Today, there are 33 Uni K Wax Centers located throughout New York, Florida, and California with plans to develop over 100 franchises and affiliates across the country by the end of 2015. We connected with Ms. Grupenmager in a Q&A to discover her plans and learn more about the brand.

Uni K Wax Centers

How did the brand start and what sets you apart?

As a consumer, I was always dissatisfied with the expensive, slow, and limited hair removal services available at nail and hair salons. Before I opened Uni K Wax Centers, these salons were the only places offering hair removal. The duty was often tacked on to employees who were already too busy with hair, nails, and other services.

With this notion, I imagined something new: A center solely dedicated to waxing, with a welcoming atmosphere that offered clean, quick, and professional services at affordable prices.  My vision was to have a specialized hair removal center that offered waxing for both men and women, which would raise industry and marketplace standards. Having sensitive skin myself, I also recognized the need for a wax that was all natural and pain-free, and would not aggravate the skin with harsh chemicals and synthetic ingredients.

With all of this in mind, I founded the first Uni K Wax Center in 1993 in Miami Beach, Florida, and became the first person ever to open a center devoted exclusively to waxing. I developed my own proprietary elastic Uni K Wax, made of natural beeswax, essential oils, and a special pine tree resin, which took three years of in-depth laboratory research to create. Applied at body temperature, Uni K Wax has an amazing ability to gently remove unwanted hair from the root due to its elasticity, unlike any other hair removal process offered by others, and this kind of difference creates a very relaxing experience. Once the wax applied at body temperature and sits on the skin, it gently opens the pores while moisturizing the skin and removes the hair painlessly and at the same time, lightly exfoliates.

What are the brand’s plans for the future?

My vision for Uni K Wax in the future is for it to remain an innovative leader in the body waxing industry. Uni K Wax is growing rapidly across the U.S., and we have many exciting new concepts we are working on, but above all, we will continue to strive to exceed our customers’ expectations in all that we do.

Uni K Wax Centers

Which is the most popular treatment?

I’ve come to find that Brazilian and full bikini waxes are most popular among women as opposed to your average bikini line wax. Uni K Wax Center is known for creating the Brazilian Bikini Wax, so most customers request this specific service most often.

Although not completely new, another trend that has been gaining attention is men’s waxing, or manscaping. Over the years, men’s grooming has become increasingly common and many men prefer a clean, polished look over going au naturel. A number of men also get their chest and eyebrows waxed, and bikini waxes among men is the most popular service after a back and shoulder wax.

What are your tips on braving the first-time bikini wax?

Look for a professional waxing center that not only specializes in waxing, but also has the most “ouch-free” waxing experience. To do this, choose a wax that is all-natural as this is better for the skin. An elastic wax will gently remove hair. Finally, choose a professional that offers specialist care.

Here are some helpful tips to remember before getting a waxing service:

  • Let your hair grow out about one-eighth to one-quarter of an inch before going in for waxing.
  • If you are sensitive during your menstrual cycle, you might want to avoid a bikini wax during those days.
  • Alcohol tightens pores, so it is not a good idea to consume before getting waxed.
  • Using sun protection is always recommended when exposing your skin to the sun and it is especially important during the first 24 hours after waxing in order to avoid redness.
  • Let your waxer know of any medications you’re taking, as this may affect your skin and your ability to be waxed.






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Posted by 10.21.14

I was at a soccer game recently when another mom came up and sat down next to me. She’s always been naturally pretty in that “I don’t wear a stitch of makeup” way and today was no exception, except it actually was. She looked better than ever but I couldn’t quite put my finger on what was different. Her hair looked the same, her face was makeup free and she was dressed as casually as the rest of us. Then I got it…it was her eyes! She told me she’d recently gotten eyelash extensions and couldn’t be happier with the results–they looked like the lashes she should have been born with! Whether you decide to do the same or make the most of what you’ve got, here are some tips on your road to luxe, lush lashes.




EYELASH CURLER: Recommended by every makeup artist, an eyelash curler will always make your eyes appear more open and your lashes look much longer. To do it right, only curl clean, mascara-free eyelashes. Open the curler, gently clamp lashes near the roots, and hold for about 10 seconds before releasing. If desired, repeat mid-lash and toward the tips. You’ll like Shiseido Eyelash Curler ($19). Its safe and comfortable edge-free design gets the job done easily without pinching or pulling.

CONDITIONER: Promote lash health with a daily conditioner specifically formulated for the eyes. Try RevitaLash Advanced ($98), a proprietary formula that prevents breakage and improves flexibility, moisture, and shine.



MASCARA: When it comes to choosing a mascara it’s a very personal choice. Some women want their lashes to look completely natural while others go for the fluttery doe-eyed look and, still others say the thicker and longer the better. For an au natural look try Maybelline Great Lash ($6.40), a makeup artist’s favorite that’s reached cult-status. For mega-volume you’ll like CoverGirl LashBlast Volume ($8), formulated with wax particles to keep lashes separated and prevent clumping. When long, noticeable lashes are desired reach for Lancôme Définicils High Definition ($27.50). It lengthens and thickens from root to tip and makes it easy to control build-up.



TINTING: Eyelash tinting is basically dyeing your lashes without thickening or lengthening them. It can last up to 6 weeks, looks completely natural, and needs no maintenance, but if you decide on this method only go to a trained professional in a salon or spa with a lot of experience doing this. Expect to pay between $20 – $40 as prices vary depending on where you get it done.

FALSIES: Eyelash strips can be a girl’s best friend and are easy to apply with a little practice. Experts recommend you align the strip with your eye to determine where you want it to begin and end before trimming it to the correct size. Then cut it in half for easier application. Add lash glue to each strip and let it get a bit tacky before applying. Allow it to dry completely. You can hide any glue with a bit of black liquid liner before sealing it all with gentle swipe of mascara.

EYELASH EXTENSIONS: If you’re looking for instant gratification, long-lasting (up to 8 weeks, depending on the growth cycle of your lashes), thick, long lashes that look perfectly natural eyelash extensions are a great choice. Individual synthetic eyelashes are bonded to your own natural lash to enhance your look. The best part about it? You won’t need to wear mascara or any other eyelash product, and you’ll wake up with lashes as gorgeous as they were all day. A full set of extensions take approximately two hours the first time you get it done and can take as little as 30 minutes for touch-ups. The cost: $150+ (depending on where you get it done) and approximately $50 when you need to get the fillers applied.


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Posted by 10.20.14

Talika Bio Enzymes Mask ($15 per mask) is a facial mask that acts likes a “second skin” for your face as it goes on cool on the skin and its ingredients work actively to: rehydrate (Hydrating Bio Enzymes Mask), smoothes wrinkles and brightens tone (Anti-age Bio Enzymes Mask), and mattifying oily skin and tightening pores (Purifying Bio Enzymes Mask). According to the beauty brand, its masks uses bio-cellulose, a natural nano fiber that is 1,000 times thinner than human hair, and this is the thinnest fiber of the living world, which means the mask can sit on skin comfortably without weighing it down.

Talika Hydrating Mask


The Hydrating Mask contains hydrophilic sugars that rehydrate and acts as an antioxidant, alpine flowers to heal and protect, and hyaluronic acid to soften skin an give off radiance. After wearing the mask for 15-30 minutes, the difference is immediate, and my skin felt baby-skin soft after just one use. In terms of luminosity, this mask is excellent. The Anti-age Mask helps reduce wrinkles and replump skin, and it includes ingredients like moisturizing collagen, watermelon from the Kalahari desert, which is rich in silicium, and resulting in an increase in the skin’s collagen. Purifying Mask minimizes imperfections like blackheads, spots, and redness and also tightens pores using argon oil, alpine herbs, and cinnamon. Purifying Mask would be great for use before a date or a black-tie event.



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