Celebrity and editorial makeup artist Dillon Peña had a vision: enhance the landscape of the green beauty industry with clean, natural small-batch beauty products. He created Leland Francis as an ode to his great-grandfather, and set the natural beauty bar high by offering handmade, cruelty-free, vegan formulations crafted in the USA.
Leland Francis celebrates individuality and indulgent self-care for a more youthful you, using the finest ingredients that layer beautifully under makeup and are delicate on skin. The botanically-based brand extends beyond skincare to bodycare and candles.
BITB caught up with Dillon to learn more about his motivation for creating Leland Francis
Photo Credit: Beautyinthebag.com
On the night of the 2017 Women’s March, Alexis Androulakis and Christina Basias watched the massive numbers of women and allies that came together across the world to march for equality. They imagined every human that marched donating and the change it would create, and it was an AHA moment. They saw an opening for activist beauty, and thus Fempower Beauty was born.
The initial idea that Alexis and Christina had was for a product that femmes interact with on a daily basis to spark magic and create impact. They chose beauty because it has inevitably dictated what it means to be “feminine” for centuries. And they knew that those rules had to change. Wanting to make giving back as easy a
A skincare industry veteran, Ricardo Quintero joined The Estee Lauder Companies in 1999 and served as Senior Vice President, Global General Manager, Clinique. Prior to this role, he held several international positions including Senior Vice President, General Manager of Clinique International, overseeing the Clinique business outside of North America. He also served as General Manager for The Estee Lauder Companies in South Korea and Mexico. Earlier in his career, Ricardo developed his marketing acumen at Pepsico and Procter & Gamble in his native country of Mexico.
These various roles gave Ricardo a chance to lead some of the most dynamic beauty industry launches that have ever happe
Photo Credit: beautyinthebag.com
After five years of working in the beauty industry, Arrive Founder and CEO Zoe Brenneke saw a pattern of beauty brands overwhelming consumers with too many products, most of which were unnecessary or complicated. Arrive set out to simplify what it means to be a clean beauty brand, demystifying formulas in an approachable way. The aim is for products to be as natural as possible, but the bigger focuses are safety, biocompatibility, and efficacy, carving out a truly new niche in the beauty space.
Arrive provides a unique shopping experience with a pre-curated offering of modern essentials that are always flattering, very intuitive, and easy to use. The brand is launching with three hero pro