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MEET ROXANNE VALINOTI: CND EDUCATION MANAGER

Posted by 01.05.14

Nails have opened up the world for Roxanne Valinoti. The education manager for CND (Creative Nail Design) has traveled the globe to establish training standards, courses, and, of course, create new nail trends. Her journeys have taken her to Dubai, Tokyo, New Zealand, and beyond, and she has helped make nails a fashion show essential by collaborating with designers such as 3.1 Phillip Lim, Herve Leger, Behnaz Sarafpour, Jason Wu, Carolina Herrera, and Baby Phat. In addition, her work can be seen in magazines such as Self, Redbook and Glamour, and on the digits of celebrities including Jennifer Lopez, Kim Cattrall, Britney Spears, Gwen Stefani, and Angelina Jolie. Here, she shares her story and expertise.

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Tell us a bit about your background. How did you become a celebrity nail stylist?

I have loved anything to do with fashion and beauty since I was a little girl! Many of my family members influenced me, including my mom who went to “nail school” before licensure was established. I played with her products and practiced on friends in my teens. Although I went to college for accounting, I never finished my degree. I decided to follow my heart and go to beauty school. The rest is history.

It was in beauty school that I fell in love with CND, Creative Nail Design, because of their science-based, fashion-forward approach to education and products. I joined CND over 15 years ago as an international education ambassador, elevating the standards of the beauty industry through education and inspiration. In that role, I traveled the world as CND’s lead trainer and platform artist. I also lead the company’s Fashion Week Team for 12 years. This gave me the experience and opportunity to work on editorial shoots, CND beauty ad campaigns, CND technical instruction videos, celebrity clients on both the east and west coast, and ultimately become an expert in nails, fashion, and beauty.

In my current role as CND education manager, I’m responsible for CND’s Global Education Training program, establishing training standards and course offerings, guiding and managing education, ambassador development and communications, and creating new nail style trends.

What trends are popular now in nail design?

Nails are still the hottest accessories, and for many woman an affordable option to show their personal style. CND forecasts the nail trends each season and works with our Fashion Week designer partners to help drive their creative process.

Nail color, shape, and length all tell a very different story about a woman and her lifestyle. A short, sporty length can indicate that the woman is active or youthful, while medium length, oval or almond-shaped nails are more feminine and classic. Oval and almond shapes, which are very popular right now, make hands and fingers look slimmer and nails look longer, which makes them a wearable fashion statement for today.

While the color story changes from season to season, design and art on nails have been strong, and will continue to be so. The elevation of style incorporating different textures and designs on all nails is chic.

What are some of the key issues that must be covered in nail education?

Nail education varies depending on manufactures and state laws, as each state requires a certain amount of “hours” studied on each topic to be licensed.

The Internet can provide information overload, misleading and often confusing the consumer. Every licensed professional should be properly educated on salon safety, nail and skin anatomy, and product chemistry.

CND offers a path of education for the licensed professional from novice to expert level, covering topics from nail anatomy, business, color theory, trends, and everything in between.

How can you tell when your manicurist has properly cleaned her tools? Do those little light boxes really work?

Salon wellness goes beyond clean tools; it is important to understand the methods of properly cleaning the entire salon and work areas to ensure client safety. As a client and consumer, the best way to know if the nail pro is using clean tools is to ask.

While some salons go above and beyond by using hospital-grade autoclaves to sterilize tools, this is not necessary in the salon; however, properly cleaning/disinfecting tools IS necessary and requires the use of EPA-registered hospital-grade disinfect. A UV light box is a great place to store your disinfected tools, but it doesn’t clean them.

There are many clues to look for when finding a safe and clean salon. Here is the top two:

  1. Washing your hands with soap and warm water by both the client and nail pro is the best method to prevent the spread of germs and bacteria. This should be done before every service. Don’t be afraid to ask!
  2. A clean work area that is free of dust, and re-used items like files and towels. Every service should include a clean, disinfected table or pedicure bowl, fresh laundered towels, and clean files and cotton/sponges.

If we aren’t using a gel product, how can we help our manicures last?

Nail polish chemistry hasn’t changed much since the 1920s, until recently. CND introduced VINYLUX Weekly Polish System, which is truly different than any other polish on the market. It promises weeklong wear, high shine, and even gets tougher with time when exposed to natural light. This is due to the innovation in technology, and new proprietary ingredients that allow VINYLUX to outperform traditional nail polish.  New adhesion promoters eliminate the need for a base coat, saving time and money. ProLight Technology in the Top Coat extends the life of the manicure, while becoming tougher and more resistant to chipping and scratching!

If you could invent a new nail care product, what would it do?

A super-duper treatment for natural nails that would repair damage, eliminate peeling and keep nails strong and flexible instantly … that’s what every woman wants!


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